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Customer relationship management : integrating marketing strategy and information technology / William G. Zikmund, Raymond McLeod, Jr., Faye W. Gilbert. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hoboken, N.J. : Wiley, c2003
Availability: Items available for loan: The MUA Library South C campus (1)Call number: HF 5415.55 .Z55 2003.
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Exploring marketing research William G. Zikmund. by
Edition: 8th ed.
Material type: Text Text; Format: print
Publication details: Australi South-Western College Pub, 2003
Availability: No items available.
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Essential of Marketing Research William G Zikmund, Barry J. Babin by
Edition: 4th ed.
Material type: Text Text; Format: print
Publication details: Australia Cengage 2010
Availability: Items available for loan: KISAJU MAIN CAMPUS (1)Call number: HF 5415.2 .Z55 2010. The MUA Library South C campus (1)Call number: HF 5415.2 .Z55 2010.
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Essentials of marketing research / William G. Zikmund, Barry J. Babin. by Series: With qualtrics card
Edition: 4th ed.
Material type: Text Text; Format: print
Publication details: [S.l.] : South-Western College Pub, 2009
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Availability: Items available for loan: The MUA Library South C campus (1)Call number: HF 5415.2 .Z55 2010.