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Managerial marketing : strategy and cases / Martin L. Bell, Julian W. Vincze.

By: Contributor(s): Material type: TextTextPublication details: New York : Elsevier, c1988.Description: xviii, 708 p. : ill. ; 27 cmISBN:
  • 044401215X
Subject(s): DDC classification:
  • 658.8 19
LOC classification:
  • HF 5415.13 .B45 1988
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Holdings
Item type Current library Call number Status Barcode
Books The MUA Library South C campus - Open Collection HF 5415.13 .B45 1988 (Browse shelf(Opens below)) Available 1992-0570
Books The MUA Library South C campus - Open Collection HF 5415.13 .B45 1988 (Browse shelf(Opens below)) Available 1992-0571

Includes bibliographical references and index.

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