Mass communication
Hanson, Ralph E.
Mass communication :living in a media world. Ralph E. Hanson. - Newyolk : McGraw-Hill Companies, 2005 - 435 p. ; 27 cm.
Paperback.
Using an engaging narrative style, this new introductory text reveals the forces that drive the industry while at the same time motivating students to exercise critical skills as consumers of media. Students are encouraged to think about the media industry from the inside out and in so doing explore the many dimensions of mass communication that operate in our society.
0072341777 9780072559170
Media Studies.
Mass media.
P 90 / .H36 2005
302.23
Mass communication :living in a media world. Ralph E. Hanson. - Newyolk : McGraw-Hill Companies, 2005 - 435 p. ; 27 cm.
Paperback.
Using an engaging narrative style, this new introductory text reveals the forces that drive the industry while at the same time motivating students to exercise critical skills as consumers of media. Students are encouraged to think about the media industry from the inside out and in so doing explore the many dimensions of mass communication that operate in our society.
0072341777 9780072559170
Media Studies.
Mass media.
P 90 / .H36 2005
302.23