000 | 01078pam a22002774a 4500 | ||
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001 | 00039180 | ||
003 | DLC | ||
005 | 20010620 .0 | ||
008 | 000404s2001 njua b 001 0 eng | ||
010 | _a 00039180 | ||
020 | _a0130185256 | ||
040 |
_aDLC _beng _cDLC _dDLC |
||
042 | _apcc | ||
050 | 0 | 0 |
_aHF 5415.13 _b.K68 2001 |
082 | 0 | 0 |
_a658.8 _221 |
100 | 1 |
_aKotler, Philip. _9320 |
|
245 | 1 | 2 |
_aA framework for marketing management / _cPhilip Kotler. |
260 |
_aUpper Saddle River, N.J. : _bPrentice Hall, _cc2001. |
||
300 |
_axv, 352 p. : _bill. ; _c24 cm. |
||
500 | _a"'A framework for marketing management' is a condensed version of 'Marketing management'"--Preface. | ||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 |
_aMarketing _xManagement. |
|
700 | 1 |
_aKotler, Philip. _tMarketing management. _911960 |
|
942 |
_2ddc _cBOOK |
||
999 |
_c8714 _d8714 |
||
952 |
_w2011-07-15 _p2011-2844 _v1500.00 _r2013-04-18 _40 _00 _bMAIN _m3 _10 _oHF 5415.13 .K68 2001 _d2011-07-14 _70 _cOpen Collection _2lcc _g1500.00 _yBOOK _s2013-04-05 _l6 _aMAIN |