000 | 01827nam a2200349 a 4500 | ||
---|---|---|---|
001 | ASIN1844800873 | ||
003 | Ost | ||
005 | 20100816015253.0 | ||
008 | 100816s2003 xxu eng d | ||
020 |
_a9788131502075 _c$51.99 |
||
020 | _a8131502074 | ||
040 | _cKIM | ||
050 |
_aHF 5415.13 _b..J35 2004 |
||
082 | 0 | 4 | _a658 |
100 | 1 |
_aJain Subhash C. _911818 |
|
245 | 1 | 0 |
_aMarketing _cSubhash C.Jain. |
250 | _a7th ed. | ||
260 |
_aLondon : _bThomson Learning, _c2004. |
||
300 |
_a933 p. ; _c25 cm. |
||
500 | _aPaperback. | ||
520 | _aIntended as an introduction to the theory and practice of strategic management, this book aims to enable the reader to identify and make connections between the key features and the issues and choices that arise from them. The text is aimed at BA Business Studies but is expected to be used on ACCA (Management and strategy) and CIMA (Strategic Management Accountancy and Marketing). It is also suitable for students on postgraduate courses in management or business studies including the Diploma in Management Studies and introductory stages of MBA courses. | ||
650 | 4 |
_aBusiness strategy. _9167 |
|
650 | 4 |
_aBusiness studies. _96941 |
|
650 | 4 |
_aManagement & management techniques. _9137 |
|
650 | 4 | _aIndustrial Management. | |
650 | 4 | _aStrategic Planning. | |
856 | 4 | 0 |
_3Amazon.com _uhttp://www.amazon.com/exec/obidos/ASIN/1844800873/chopaconline-20 |
856 | 4 | 0 |
_3Amazon customer reviews _uhttp://www.chopac.org/cgi-bin/tools/azrev.pl?q=1844800873 |
942 |
_cBOOK _2ddc |
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999 |
_c8581 _d8581 |
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952 |
_p2008-1973 _40 _00 _bNRB _10 _oHF 5415.13 ..J35 2004 _d2008-06-10 _70 _cOpen Collection _2lcc _yBOOK _aNRB |
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952 |
_p2008-1972 _40 _00 _bNRB _10 _oHF 5415.13 ..J35 2004 _d2008-06-10 _70 _cOpen Collection _2lcc _yBOOK _aNRB |