000 | 01461nam a2200373 a 4500 | ||
---|---|---|---|
001 | ASIN0072429461 | ||
003 | Ost | ||
005 | 20100706071157.0 | ||
008 | 100706s2002 xxu eng d | ||
020 | _a8176490709 | ||
020 | _a9788176490702 | ||
040 | _cKIM | ||
050 |
_aHF 5415.13 _b.W55 1999 |
||
082 | 0 | 4 | _a658.802 |
100 | 1 |
_aWilson,Richard M.S. _95605 |
|
245 | 1 | 0 |
_aStrategic marketing management / _cRichard Wilson M.S. _bplanning, implementation and contro; |
250 | _a2nd ed. | ||
260 | o | n |
_aNew Delhi: _bViva books, _c1999. |
300 | _axx, 827 p. | ||
490 | 1 | _aThe irwin/mcgraw-hill series in marketing. | |
500 | _aPaperback. | ||
504 | _aIncludes bibliography and index | ||
650 | 4 |
_aMarketing Management. _91607 |
|
650 | 4 |
_aStrategic marketing _9124 |
|
650 | 4 | _9124 | |
650 | 4 | _91493 | |
700 | 1 |
_aGilligan, Colin _91496 |
|
700 | 1 | _95606 | |
830 | 4 |
_aThe irwin/mcgraw-hill series in marketing. _91505 |
|
942 |
_cBOOK _2lcc |
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952 |
_w2011-01-19 _p2007-3723 _r2013-04-17 _40 _00 _bNRB _10 _oHF 5415.13 .W55 1999 _d2007-08-14 _70 _cOpen Collection _2lcc _yBOOK _s2013-02-19 _l1 _aNRB |
||
952 |
_w2011-01-19 _p2007-3725 _r2011-01-19 _40 _00 _bNRB _10 _oHF 5415.13 . W55 1999 _d2007-08-14 _70 _cOpen Collection _2lcc _yBOOK _aNRB |
||
952 |
_p2007-3724 _40 _00 _bNRB _10 _oHF 5415.13 .W55 1999 _d2007-08-14 _70 _cOpen Collection _2lcc _g1105 _yBOOK _aNRB |
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999 |
_c4838 _d4838 |