000 01840nam a2200289 a 4500
001 ASIN0130353353
003 Ost
005 20160413135753.0
008 100108s2002 xxu eng d
020 _a02562044845
_c$138.33
020 _a9781844801114
040 _ckim
050 _a HD 30.23
_b.L83 2002
082 0 4 _a338.5024658
100 1 _alucey terry
_94921
245 1 0 _aQuantitative Techniques :
_cTerry Lucey .
250 _a6th ed.
260 _aUpper Saddle River:
_bPrentice Hall,
_c2002
300 _a558 p. ;
_c25 cm.
500 _aHardcover.
520 _aThis distinctive book features a running case study at the beginning and end of each chapter that explores the decision-making processes of managers within a hypothetical company. It creates a vivid, dynamic business setting that highlights microeconomic theory and the tools of quantitative analysis used in management decision-making. In addition, actual business examples from the popular press—including numerous international examples—are incorporated into the chapters to reinforce the connection between economic and real business situations. Chapter topics cover supply and demand, demand elasticity, demand estimation, forecasting, the theory and estimation of production, the theory and estimation of cost, competition and monopoly, monopolistic competition and oligopoly, special pricing practices, economic decision making in the 21st century, capital budgeting, and risk and uncertainty. For today's managers in government and industry.
650 4 _aManagerial economics.
_9454
700 1 _aYoung, Philip K.Y.
_94922
856 4 0 _3Amazon.com
_uhttp://www.amazon.com/exec/obidos/ASIN/0130353353/chopaconline-20
856 4 0 _3Amazon customer reviews
_uhttp://www.chopac.org/cgi-bin/tools/azrev.pl?q=0130353353
942 _cBOOK
_2ddc
999 _c4500
_d4500