000 01198nam a2200313 a 4500
001 2389267
003 OSt
005 19860520000000.0
008 850410s1986 caua b 001 0 eng
010 _a 85080071
020 _a9780071107228
040 _aDLC
_cDLC
_dDLC
043 _an-us---
050 0 0 _aHF5415.13
_b.P48 1986
082 0 0 _a658.8/00973
_219
245 0 0 _aCases and classics in marketing management /
_cDennis H. Tootelian, Ralph M. Gaedeke.
260 _aSan Diego :
_bHarcourt Brace Jovanovich,
_cc1986.
300 _aix, 513 p. :
_bill. ;
_c25 cm.
500 _aRev. ed. of: Marketing management. c1980.
504 _aIncludes bibliographies and index.
650 0 _aMarketing
_zUnited States
_xManagement.
_91446
650 0 _aMarketing
_zUnited States
_xManagement
_xCase studies.
_94811
700 1 _aTootelian, Dennis H.
_94812
700 1 _aGaedeke, Ralph M.
_94813
710 2 _aMarketing management.
_94814
906 _a7
_bcbc
_corignew
_d3
_eopcn
_f19
_gy-gencatlg
942 _2ddc
_cBOOK
999 _c4453
_d4453
952 _w2011-01-14
_p2008-1254
_r2012-12-14
_40
_00
_bMAIN
_m1
_10
_oHF 5415.13 .P48 1986
_d2008-04-02
_70
_cOpen Collection
_2lcc
_yBOOK
_s2012-12-13
_l4
_aMAIN