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001 | 15152249 | ||
003 | OSt | ||
005 | 20110114081019.0 | ||
008 | 080124s2008 njua 000 0 eng | ||
010 | _a 2008003309 | ||
020 | _a9780273711568 (pbk.) | ||
020 | _a0273711563 (pbk.) | ||
035 | _a(OCoLC)191697384 | ||
035 | _a(OCoLC)ocn191697384 | ||
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_aHF5415 _b.K6 2010 |
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_a658.8 _222 |
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_aPrinciples of marketing / _cPhilip Kotler ... [et al.]. |
250 | _a5th European ed. | ||
260 |
_aUpper Saddle River, N.J. : _bPearson Prentice Hall, _cc2008. |
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300 |
_axxxv, 1020 p. : _bill. (chiefly col.) ; _c28 cm. |
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500 | _aEdition for U.S. published under: Principles of marketing / Philip Kotler, Gary Armstrong. 12th ed., c2008. | ||
650 | 0 | _aMarketing. | |
700 | 1 |
_aKotler, Philip. _9320 |
|
856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/toc/ecip089/2008003309.html |
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