000 | 01319cam a22003014a 4500 | ||
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001 | 13128488 | ||
003 | OSt | ||
005 | 20110114080347.0 | ||
008 | 030319s2004 njua b 001 0 eng | ||
010 | _a 2003045613 | ||
020 | _a0130418145 (pbk.) | ||
040 |
_aDLC _cDLC _dDLC |
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042 | _apcc | ||
050 | 0 | 0 |
_aHF5415 _b.K68 2004 |
082 | 0 | 0 |
_a658.8 _221 |
100 | 1 |
_aKotler, Philip. _9320 |
|
245 | 1 | 0 |
_aPrinciples of marketing : _bactivebook version 2.0 / _cPhilip Kotler, Gary Armstrong. |
260 |
_aUpper Saddle River, N.J. : _bPearson/Prentice Hall, _cc2004. |
||
300 |
_axxii, 648 p. : _bcol. ill. ; _c28 cm. |
||
504 | _aIncludes bibliographical references (p. 599-622) and indexes. | ||
650 | 0 | _aMarketing. | |
700 | 1 |
_aArmstrong, Gary _q(Gary M.) _94667 |
|
906 |
_a7 _bcbc _corignew _d1 _eocip _f20 _gy-gencatlg |
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_2ddc _cBOOK |
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952 |
_w2011-01-14 _p2008-2522 _r2013-03-18 _40 _00 _bMAIN _10 _oHF 5415 .K68 2004 _d2008-08-06 _70 _cOpen Collection _2lcc _yBOOK _s2013-02-18 _l2 _aMAIN |
||
952 |
_w2011-01-14 _p2008-2523 _r2013-04-23 _40 _00 _bMAIN _m1 _10 _oHF 5415 .K68 2004 _d2008-08-06 _t2 _70 _cOpen Collection _2lcc _yBOOK _s2013-04-22 _l4 _aMAIN |