000			02307cam a2200409 a 4500
001			15490242
003			OSt
005			20090827142704.0
008			081020s2010 mau b 001 0 eng
010			_a 2008044958
020			_a0072316020
020			_a9780072416886
020			_a0072416882
040			_aDLC _cDLC _dDLC
043			_an-us---
050	0	0	_aHF 5415.33.U6 _b.H38 2001
082	0	0	_a658.8/3420973 _222
100	1		_aHawkins, Del I. _91639
245	1	0	_aConsumer behavior : _bbuilding marketing strategy / _cDel I. Hawkins, David L. Mothersbaugh.
250			_a8th ed.
260			_aNew York : _bMcGraw-Hill Irwin, _c2001
300			_axxii, 778 p. : _bill. ; _c27 cm. + _e1 CD-ROM (4 3/4 in.)
504			_aIncludes bibliographical references and index.
650	0	0	_aConsumer behavior _zUnited States. _91640
650	0	0	_aMarket surveys _zUnited States. _91641
650	0	0	_aConsumer behavior _zUnited States _vCase studies. _91642
700	1		_aMothersbaugh, David L. _91643
906			_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg
942			_2ddc _cBOOK
952			_w2010-12-19 _p2001-0241 _r2010-12-19 _40 _00 _bMAIN _10 _oHF 5415.32. H39 2001 _d2001-01-01 _70 _cOpen Collection _2lcc _yBOOK _aMAIN
952			_w2011-01-17 _p2009-0881 _r2011-01-17 _40 _00 _bNRB _10 _oHF 5415.33.H38 2001 _d2009-02-10 _70 _cOpen Collection _2lcc _yBOOK _aNRB
952			_w2011-01-17 _p2009-0882 _r2011-01-17 _40 _00 _bNRB _10 _oHF 5415.32 .H389 2001 _d2009-02-10 _70 _cOpen Collection _2lcc _yBOOK _aNRB
999			_c3273 _d3273
952			_p2004-0368 _40 _00 _bMSA _10 _oHF 5415.3.U6 .H38 2002 _d2004-02-17 _70 _cOpen Collection _2lcc _yBOOK _aMSA
952			_w2011-07-18 _p2011-2830 _v2000.00 _r2013-03-18 _40 _00 _bMAIN _10 _oHF 5415.32.H38 2001 _d2011-07-14 _70 _cOpen Collection _2lcc _g2000.00 _yBOOK _s2013-02-18 _l4 _aMAIN
952			_p2008-2092 _40 _00 _bNKU _10 _oHF 5415.33.U6 .H38 2001 _d2008-07-25 _70 _cOpen Collection _2lcc _yBOOK _aNKU