000 02526cam a2200373 a 4500
001 2006030953
003 DLC
005 20070801 .0
008 060919s2007 nyua b 001 0deng
010 _a 2006030953
015 _aGBA683458
_2bnb
016 7 _a013567233
_2Uk
020 _a0071486550 (hardcover : alk. paper)
020 _a9780071486552 (hardcover : alk. paper)
040 _aDLC
_beng
_cDLC
_dBAKER
_dUKM
_dC#P
_dYDXCP
_dYDX
_dDLC
050 0 0 _aTS 170
_b.K47 2007
082 0 0 _a658.5/75
_222
100 1 _aKerber, Ronald L.
_915818
245 1 0 _aStrategic product creation :
_bdeliver customer satisfaction from every level of your company /
_cRonald L. Kerber and Timothy M. Laseter, with Max Russell.
260 _aNew York :
_bMcGraw-Hill,
_cc2007.
300 _axviii, 318 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references and index.
505 0 _aPart I: Key concepts -- Product creation leadership: delivering business results -- Product idea generation: sensing customer needs and market opportunities -- Technology capabilities: separating invention and execution -- Product creation process design: leveraging discipline and judgment -- The competitive product portfolio: integrating process and product architecture -- People and project management: inspiring and leading the workforce -- Innovation partnerships: connecting the extended enterprise -- Part II: Case studies -- Walt Disney Imagineering: stories of the impossible -- Mars Incorporated: consumer-driven innovation -- Whirlpool Corporation: building a global product creation capability -- United Technologies Corporation: discipline and balance in innovation -- IBM: leveraging customer focus, research, and collaboration.
650 0 _aNew products.
650 0 _aProduction engineering.
_93063
700 1 _aLaseter, Timothy M.
_911838
700 1 _aRussell, Max.
_915819
856 4 2 _3Contributor biographical information
_uhttp://www.loc.gov/catdir/enhancements/fy0669/2006030953-b.html
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/enhancements/fy0669/2006030953-d.html
856 4 1 _3Table of contents only
_uhttp://www.loc.gov/catdir/toc/ecip071/2006030953.html
942 _2ddc
_cBOOK
952 _p2008-1963
_40
_00
_bMAIN
_10
_oTS 170 .K47 2007
_d2008-01-01
_t1
_70
_cOpen Collection
_2lcc
_yBOOK
_aMAIN
952 _w2010-12-02
_p2008-1795
_r2010-12-02
_40
_00
_bMAIN
_10
_oTS 170 .K47 2007
_d2008-01-01
_t2
_70
_cOpen Collection
_2lcc
_yBOOK
_aMAIN
999 _c2845
_d2845