000 | 02804nam a2200505 a 4500 | ||
---|---|---|---|
001 | ASIN0070270317 | ||
003 | Ost | ||
005 | 20100413102133.0 | ||
008 | 100413s1996 xxu eng d | ||
020 |
_a0070270317 _c$109.35 |
||
020 | _a9780070270312 | ||
040 | _cKIM | ||
082 | 0 | 4 | _a658.87 |
090 |
_c1342 _d1094 |
||
100 | 1 | _aHasty, Ronald W. | |
245 | 1 | 0 |
_aRetail management / _cRonald W. Hasty. |
260 |
_a[S.l.] : _bMcgraw-Hill College, _c1996. |
||
300 |
_a688 p. ; _c25 cm. |
||
490 | 1 | _aThe mcgraw-hill series in marketing. | |
500 | _aHardcover. | ||
520 | _aThis text provides strong practical emphasis and up-to-date coverage of recent concepts in the area of retail management. It includes many examples based on a range of retail venues and cases are included to consolidate learning. Information covered includes: Internet retailing; interactive television shopping; personalized shopping databases; the impact of globalization on retailing; and considers factors such as retailing as entertainment, retail theatre and other evolving customized retail formats. | ||
650 | 4 | _aSales & marketing management. | |
650 | 4 | _aBusiness & Economics. | |
650 | 4 | _aBusiness/Economics. | |
650 | 4 | _aBusiness & Economics / Industries / Retailing. | |
650 | 4 | _aIndustries - Retailing. | |
650 | 4 | _aManagement - General. | |
650 | 4 | _aCase studies. | |
650 | 4 | _aDetailhandel. | |
650 | 4 | _aManagement. | |
650 | 4 | _aRetail trade. | |
650 | 4 | _agtt. | |
650 | 4 | _aSales & Marketing. | |
700 | 1 | _aReardon, James. | |
830 | 4 | _aThe mcgraw-hill series in marketing. | |
856 | 4 | 0 |
_3Amazon.com _uhttp://www.amazon.com/exec/obidos/ASIN/0070270317/chopaconline-20 |
856 | 4 | 0 |
_3Amazon customer reviews _uhttp://www.chopac.org/cgi-bin/tools/azrev.pl?q=0070270317 |
942 |
_cBOOK _jHF 5429.H 37 1999 |
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999 |
_c2312 _d2312 |
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952 |
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952 |
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952 |
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