000			02072nam a2200313 a 4500
001			ASIN0749433817
003			Ost
005			20100115035508.0
008			100115s2003 xxu eng d
020			_a0749433817 _c$37.50
020			_a9780749433819
040			_cKIM
082	0	4	_a659.2
245	0	0	_aPublic relations in practice.
250			_a2nd ed.
260			_aNew Delhi: _bKogan Page, _c2003.
300			_a210 p. ; _c24 cm.
440			_aPR in practice series _9986
500			_aPaperback.
520			_aThe role of the public relations practitioner is becoming ever more demanding. Even those entering the profession are expected to already possess sophisticated skills. Public Relations in Practice helps develop these skills by looking at the key functional areas of public relations from the practitioner's point of view. International in scope, and written in a practical and easy-to-follow style, this fully updated second edition is packed with expert advice, providing a sound introduction to a wide range of specialist areas. Subjects covered include: Government and local government relations; Public relations for non-commercial organizations; Business-to-business public relations; Internal communications; Marketing communications.
650		4	_aPublic relations
700	1		_aGregory, Anne. _96826
856	4	0	_3Amazon.com _uhttp://www.amazon.com/exec/obidos/ASIN/0749433817/chopaconline-20
856	4	0	_3Amazon customer reviews _uhttp://www.chopac.org/cgi-bin/tools/azrev.pl?q=0749433817
942			_cBOOK _2ddc
952			_w2010-11-30 _p2008-3024 _r2012-04-23 _40 _00 _bMAIN _10 _oHD 59 .G74 2008 _d2008-09-03 _t1 _8SHELF 2 _70 _cOpen Collection _2lcc _yBOOK _s2012-04-18 _l1 _aMAIN
952			_w2011-02-07 _p2008-3028 _r2013-06-22 _40 _00 _bMAIN _10 _oHD 59 .G74 2008 _d2008-09-03 _q2013-07-20 _8SHELF 2 _70 _cOpen Collection _2lcc _yBOOK _s2013-06-22 _l2 _aMAIN
952			_p2008-3026 _40 _00 _bELD _10 _oHD 59 G74 2008 _d2011-05-13 _8SHORT LOAN _70 _cReserve Collection _2lcc _yBOOK _aELD
999			_c2212 _d2212