| 000 | 01275cam a2200301Ia 4500 | ||
|---|---|---|---|
| 001 | 000020374295 | ||
| 003 | Ost | ||
| 005 | 19990301 .0 | ||
| 008 | 980728s1998 enka 001 0 eng d | ||
| 020 | _a0077094387 | ||
| 020 | _a0077094344 | ||
| 040 |
_aCaBVAS _beng _cCaBVAS _dDGU |
||
| 050 | 1 | 4 |
_aHF 5415.13 _b.P3242 1998 |
| 090 |
_c2102 _d1827 |
||
| 100 | 1 |
_aPalmer, Adrian, _d1955- |
|
| 245 | 1 | 0 |
_aPrinciples of services marketing / _cAdrian Palmer. |
| 250 | _a3rd ed. | ||
| 260 |
_aLondon ; _aNew York : _bMcGraw-Hill, _cc1998. |
||
| 300 |
_ax, 371 p. : _bill. ; _c25 cm. |
||
| 503 | _aPrevious ed.: 1994. | ||
| 504 | _aIncludes bibliographical references (p. 355-363) and index. | ||
| 650 | 0 |
_aMarketing _xManagement. |
|
| 650 | 0 |
_aService industries _xMarketing. |
|
| 942 |
_cBOOK _jHF 5415.13 .P35 1998 |
||
| 999 |
_c2147 _d2147 |
||
| 952 |
_p2001-0304 _40 _00 _bMAIN _10 _oHF 5415.13 .P35 1998 _d2001-05-10 _t1 _70 _cOpen Collection _yBOOK _aMAIN |
||
| 952 |
_w2011-08-02 _p2007-2485 _r2011-10-08 _40 _00 _bELD _10 _oHF 5415.13 .P3242 1998 _d2011-08-02 _70 _cOpen Collection _2lcc _yBOOK _s2011-09-24 _l1 _aELD |
||
| 952 |
_p2008-3649 _40 _00 _bKSI _10 _oHF 5415.13 .P3242 1998 _d2008-09-16 _70 _cOpen Collection _2lcc _yBOOK _aKSI |
||