000 | 02220nam a2200325 a 4500 | ||
---|---|---|---|
001 | ASIN0071276335 | ||
003 | Ost | ||
005 | 20100816034217.0 | ||
008 | 100816s2009 xxu eng d | ||
020 |
_a0071232745 _c$63.43 |
||
020 | _a9780071232746 | ||
040 | _cKIM | ||
090 |
_c2884 _d2588 |
||
100 | 1 | _aWalker, Gordon. | |
245 | 1 | 0 |
_aModern competitive strategy / _cGordon Walker. |
260 |
_aBoston : _bMcGraw Hill Higher Education, _c2004. |
||
300 |
_a352 p. ; _c24 cm. |
||
500 | _aPaperback. | ||
504 | _aIncludes glossary and index | ||
520 | _a"Modern Competitive Strategy, 3e", by Gordon Walker, provides a concise, rigorous, and broad synthesis of the theory and empirics of the strategy field. The approach is eclectic, reflecting the diversity of the discipline, drawing on studies in industrial and institutional economics, economic and organizational sociology, mainstream strategy, and finance and marketing when appropriate. Both single business and corporate-level organizations are covered. Ideal for current and budding managers, many short cases, company examples, and practical tools are used to illustrate the concepts. The material is appropriate for either a full semester course or a single module in MBA programs, advanced undergraduate courses, EMBA and executive education classes. | ||
650 | 4 | _aBusiness strategy. | |
650 | 4 | _aBusiness & Economics / Strategic Planning. | |
856 | 4 | 0 |
_3Amazon.com _uhttp://www.amazon.com/exec/obidos/ASIN/0071276335/chopaconline-20 |
856 | 4 | 0 |
_3Amazon customer reviews _uhttp://www.chopac.org/cgi-bin/tools/azrev.pl?q=0071276335 |
942 |
_cBOOK _jHD 30.28 .W35 2004 |
||
999 |
_c1852 _d1852 |
||
952 |
_p2006-1320 _40 _00 _bMAIN _10 _oHD 30.28 .W35 2004 _d2006-09-14 _t1 _70 _cOpen Collection _yBOOK _aMAIN |
||
952 |
_p2007-1762 _40 _00 _bMCKS _10 _oHD 30.28.W35 2004 _d2008/10/01 _70 _cReference Collection _2lcc _yBOOK _aMCKS |
||
952 |
_p2007-1755 _40 _00 _bELD _10 _oHD 30.28 .W55 2004 _d2011-05-16 _8SHORT LOAN _70 _cReserve Collection _2lcc _yBOOK _aELD |
||
952 |
_p2007-1765 _v500 _40 _00 _bNYR _10 _oHD 30.28.W35 _d2011-06-29 _70 _cOpen Collection _2lcc _g500 _yBOOK _aNYR |