000			01479nam a2200301 a 4500
001			ASIN0749412593
003			Ost
005			20100413062835.0
008			100413s1994 xxu eng d
020			_a0749412593 _c$19.95
020			_a9780749412593
040			_cKIM
082	0	4	_a658.812
090			_c1191 _d947
100	1		_aGerson, Richard.
245	1	0	_aMeasuring customer satisfaction / _cRichard Gerson.
260			_a[S.l.] : _bKogan Page, _c1994.
300			_a144 p.
500			_aPaperback.
520			_aExplains how to analyze customer response by describing how to collect and interpret data on customer satisfaction. What changes management should then initiate and how they should react to certain events is also described. The overall aim of the text is to improve customer relations.
650		4	_aCustomer services.
650		4	_aConsumer satisfaction.
856	4	0	_3Amazon.com _uhttp://www.amazon.com/exec/obidos/ASIN/0749412593/chopaconline-20
856	4	0	_3Amazon customer reviews _uhttp://www.chopac.org/cgi-bin/tools/azrev.pl?q=0749412593
942			_cBOOK _jHF 5415.5 .G46 1993
999			_c1819 _d1819
952			_w2010-11-30 _p1998-0294 _r2013-03-18 _40 _00 _bMAIN _m1 _10 _oHF 5415.5 .G47 1993 _d1998-10-01 _t2 _70 _cOpen Collection _2lcc _yBOOK _s2013-02-18 _l2 _aMAIN
952			_w2011-01-14 _p1998-0293 _r2012-06-13 _40 _00 _bMAIN _10 _oHF 5415.5 .G47 1993 _d2001-10-01 _70 _cOpen Collection _2lcc _yBOOK _s2012-05-31 _l1 _aMAIN