| 000 | 12530nam a2201285 a 4500 | ||
|---|---|---|---|
| 001 | ASIN0072341777 | ||
| 003 | Ost | ||
| 005 | 20100413083728.0 | ||
| 008 | 100413s2004 xxu eng d | ||
| 020 | _a0072341777 | ||
| 020 | _a9780072341775 | ||
| 040 | _cKIM | ||
| 050 |
_aP90 _b H36 2005 |
||
| 082 | 0 | 4 | _a302.23 |
| 100 | 1 |
_aHanson, Ralph E. _97773 |
|
| 245 | 1 | 0 |
_aMass communication _cRalph E. Hanson. _b:living in a media world. |
| 260 |
_aNew York : _bMcGraw-Hill Companies, _c2007. |
||
| 300 |
_a435 p. ; _c27 cm. |
||
| 500 | _aPaperback. | ||
| 520 | _aUsing an engaging narrative style, this new introductory text reveals the forces that drive the industry while at the same time motivating students to exercise critical skills as consumers of media. Students are encouraged to think about the media industry from the inside out and in so doing explore the many dimensions of mass communication that operate in our society. | ||
| 650 | 4 |
_aMedia Studies. _92957 |
|
| 650 | 4 | _aMass media. | |
| 856 | 4 | 0 |
_3Amazon.com _uhttp://www.amazon.com/exec/obidos/ASIN/0072341777/chopaconline-20 |
| 856 | 4 | 0 |
_3Amazon customer reviews _uhttp://www.chopac.org/cgi-bin/tools/azrev.pl?q=0072341777 |
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