000 00816cam a22002297a 4500
001 000019882172
003 Ost
005 19981227 .0
008 941121s1997 maua b 001 0 eng d
020 _a0395790050
040 _aCaOTR
_beng
_cCaOTR
050 4 _aHF5415
_b.M37 1997
245 0 0 _aMarketing :
_bconcepts and strategies /
_cSally Dibb ... [et al.].
250 _a3rd European ed.
260 _aBoston ;
_aLondon :
_bHoughton Mifflin,
_cc1997.
300 _axxi, 842 p. :
_bill. (some col.) ;
_c26 cm.
504 _aIncludes bibliographical references and index.
650 0 _aMarketing.
700 1 _aDibb, Sally.
_914201
942 _cBOOK
_2ddc
999 _c1737
_d1737
952 _w2011-10-11
_p2003-0788
_r2011-10-11
_40
_00
_bMAIN
_10
_oHF 5415 .M37 1997
_d2003-01-01
_70
_cOpen Collection
_2lcc
_yBOOK
_aMAIN