000 03044nam a2200301 a 4500
001 ASIN1844801330
003 Ost
005 20100105052358.0
008 100105s2006 xxu eng d
020 _a1844801330
020 _a9781844801336
040 _cKIM
050 _aHB 171.5
_b.M36 2011
100 1 _aMankiw, N. Gregory.
_9427
245 1 0 _aEconomics /
_cN. Gregory Mankiw.
250 _a2nd ed.
260 _aAustralia :
_bSouth Western,
_c2011.
300 _a902 p. ;
_c28 cm.
501 _aPaperback.
520 _a"Economics" is the UK and European adaptation of Greg Mankiw's classic textbook, expertly adapted by Mark Taylor so as to be even more relevant to a UK and European audience. A major strength of the original - that the authors present economics from the viewpoint of a reader completely new to the subject - has been maintained. Research shows that the book appeals particularly well to the more applied, business-oriented courses. The conversational yet precise writing style is superb for presenting the politics and science of economic theories to tomorrow's decision-makers. The book stands out amongst all other principles texts by encouraging students to apply an economic way of thinking in their daily lives. "Economics" is written to provide students with a robust conceptual understanding of the subject using contemporary approaches to theory where possible. It follows the structure of the original book while reflecting European economic structures and institutions and adapting the language and cultural references for a European readership. In the first Part, the opening chapter sets out ten important principles, which are revisited throughout the text. The second chapter is an introduction to thinking like an economist and the third introduces interdependence and gains from trade. The following Parts cover microeconomics (19 chapters) and macroeconomics (15 chapters), with the latter Part preserving Mankiw's trademark long run-short run approach. "Economics" uses the euro as the basic currency referred to throughout the book. Case studies, examples, In The News and For Your Information features largely refer to the European and UK economies. Major changes in content are evident in Chapter 12 on the taxation system, Chapter 29 on the monetary and financial system and in a new Chapter on common currency areas and European Monetary Union (Chapter 36).
650 4 _aEconomics
700 1 _aTaylor, Mark.P.
_9428
856 4 0 _3Amazon.com
_uhttp://www.amazon.com/exec/obidos/ASIN/1844801330/chopaconline-20
856 4 0 _3Amazon customer reviews
_uhttp://www.chopac.org/cgi-bin/tools/azrev.pl?q=1844801330
942 _cBOOK
_2ddc
999 _c10979
_d10979
952 _w2011-09-14
_p2011-3244
_r2012-06-30
_40
_00
_bMAIN
_10
_oHB 171.5 .M36 2011
_d2011-09-14
_70
_cOpen Collection
_2lcc
_yBOOK
_s2012-06-16
_l3
_aMAIN
952 _w2011-09-14
_p2011-3243
_r2012-02-08
_40
_00
_10
_oHB 171.5 .M36 2011
_d2011-09-14
_70
_cOpen Collection
_2lcc
_yBOOK
_s2012-01-09
_l1
_aMAIN