000 | 01604cam a2200337 a 4500 | ||
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001 | 2006032470 | ||
003 | Ost | ||
005 | 20070726 .0 | ||
008 | 060929s2008 mauab b 001 0 eng | ||
010 | _a 2006032470 | ||
020 | _a9780071267816 | ||
040 |
_aDLC _beng _cDLC _dBAKER _dC#P _dBTCTA _dDLC |
||
050 | 0 | 0 |
_aHF 5415.3 _b.P48 2010 |
082 | 0 | 0 |
_a658.8/342 _222 |
100 | 1 |
_aPeter, J. Paul. _9599 |
|
245 | 1 | 0 |
_aConsumer behavior and marketing strategy / _cJ. Paul Peter, Jerry C. Olson. |
246 | 1 | 4 | _aConsumer behavior & marketing strategy |
250 | _a9th ed. | ||
260 |
_aNew York: _bMcGraw-Hill/Irwin, _cc2010. |
||
300 |
_axix, 554 p. : _bill., map ; _c27 cm. |
||
504 | _aIncludes bibliographical references (p. 499-528) and indexes. | ||
650 | 0 | _aConsumer behavior. | |
650 | 0 | _aMarketing. | |
700 | 1 |
_aOlson, Jerry C. _q(Jerry Corrie), _d1944- _97653 |
|
856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy0702/2006032470-d.html |
856 | 4 | 2 |
_3Table of contents only _uhttp://www.loc.gov/catdir/enhancements/fy0702/2006032470-t.html |
856 | 4 | 2 |
_3Contributor biographical information _uhttp://www.loc.gov/catdir/enhancements/fy0735/2006032470-b.html |
942 |
_cBOOK _2ddc |
||
999 |
_c10857 _d10857 |
||
952 |
_p2011-3262 _v2460 _40 _eEducate Yourself _00 _bMAIN _10 _oHF 5415.3 .P48 2010 _d2011-09-14 _70 _cOpen Collection _2lcc _g2460 _yBOOK _aMAIN |
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952 |
_w2011-09-14 _p2011-3263 _v2460.00 _r2011-10-07 _40 _eEducate Yourself _00 _bMAIN _10 _oHF 5415.3 .P48 2010 _d2011-09-14 _70 _cOpen Collection _2lcc _g2460.00 _yBOOK _s2011-09-26 _l1 _aMAIN |