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Business : the American challenge for global competitiveness / William G. Zikmund, R. Dennis Middlemist, Melanie R. Middlemist.

by Zikmund, William G | Middlemist, R. Dennis | Middlemist, Melanie R.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Homewood, IL : Burr Ridge, Ill. : Austen Press ; Irwin, c1995Availability: Items available for loan: The MUA Library South C campusCall number: HF 5351 .Z54 1995 (4).
Business research methods / William G. Zikmund.

by Zikmund, William G.

Edition: 7th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Mason, OH : Thomson/South-Western, c2003Availability: Items available for loan: KISAJU MAIN CAMPUSCall number: HD 30.4 .Z55 2003 (1), The MUA Library South C campusCall number: HD 30.4 .Z55 2003 (1).
Strategic marketing management custom edition for the university of alabama /

by Hoffman | Ferrell | Hartline | Zikmund | Babin | Akhter | Czinkota | Ronkainen.

Material type: Text Text; Format: print Publisher: [S.l.] : Thomson, 2008Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.13 .S77 2008 (1).
Customer relationship management : integrating marketing strategy and information technology / William G. Zikmund, Raymond McLeod, Jr., Faye W. Gilbert.

by Zikmund, William G | McLeod, Raymond | Gilbert, Faye W.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Hoboken, N.J. : Wiley, c2003Online access: Publisher description | Table of contents Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.55 .Z55 2003 (1).
Exploring marketing research William G. Zikmund.

by Zikmund, William G.

Edition: 8th ed.Material type: Text Text; Format: print Publisher: Australi South-Western College Pub, 2003Online access: Amazon.com | Amazon customer reviews Availability: No items available :
Essential of Marketing Research William G Zikmund, Barry J. Babin

by Zikmund, William G | Bush, Ronald F.

Edition: 4th ed.Material type: Text Text; Format: print Publisher: Australia Cengage 2010Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.2 .Z55 2010 (1), KISAJU MAIN CAMPUSCall number: HF 5415.2 .Z55 2010 (1).
Essentials of marketing research / William G. Zikmund, Barry J. Babin.

by Zikmund, William G | Babin, Barry J.

Edition: 4th ed.Material type: Text Text; Format: print Publisher: [S.l.] : South-Western College Pub, 2009Online access: Amazon.com Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.2 .Z55 2010 (1).
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