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Strategic business planning : a dynamic system for improving performance & competitive advantage / Clive Reading.

By: Material type: TextTextPublication details: London : Kogan Page, 2005.Edition: 2nd edDescription: 352 p. ; 24 cmISBN:
  • 0749442719
  • 9780749442712
Subject(s): DDC classification:
  • 658.4012
Online resources: Summary: A clear and robust business strategy is essential to any successful enterprise. It must be understood by employees, customers, and stakeholders, and must have the universal support of the entire leadership team and board of directors.
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Holdings
Item type Current library Collection Call number Copy number Status Barcode
Books The MUA Library South C campus - Open Collection STACK 2 HD 62.5 .R43 2005 (Browse shelf(Opens below)) 1 Available 2007-4328

Paperback.

A clear and robust business strategy is essential to any successful enterprise. It must be understood by employees, customers, and stakeholders, and must have the universal support of the entire leadership team and board of directors.

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