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		Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner. by Zeithaml, Valarie A \| Bitner, Mary Jo. Edition: 3rd ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill/Irwin, c2003Online access: Table of contents \| Publisher description Availability: Items available for loan: The MUA Library South C campusCall number: HD 9980.5 .Z45 2003 (1). Place hold Add to cart (remove)
		No cover image available No cover image available No cover image available No cover image available Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler. by Zeithaml, Valarie A \| Bitner, Mary Jo \| Gremler, Dwayne D. Edition: 4th ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill/Irwin, c2006Online access: Publisher description \| Table of contents only \| Contributor biographical information Availability: No items available : Add to cart (remove)
		Services marketing K. Rama Mohana Rao by Rao, K. Rama Mohana \| Bitner, Mary Jo \| Gremler, Dwayne D. Material type: Text; Format: print ; Literary form: Not fiction Publisher: New Delhi: Pearson c2007Online access: Publisher description \| Table of contents only \| Contributor biographical information Availability: No items available : Add to cart (remove)
		Services marketing and management Dr. B. Balaji by Balaji, B \| Bitner, Mary Jo. Material type: Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : S. Chand, c2002Online access: Table of contents \| Publisher description Availability: No items available : Add to cart (remove)

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