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		Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson. by Peter, J. Paul \| Olson, Jerry C. (Jerry Corrie), 1944-. Edition: 8th ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: New York: McGraw-Hill/Irwin, c2008Other title: Consumer behavior & marketing strategy.Online access: Publisher description \| Table of contents only \| Contributor biographical information Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.3 .P48 2008 (4), KISAJU MAIN CAMPUSCall number: HF 5415.3 .P48 2008 (1). Place hold Add to cart (remove)
		Consumer behavior and marketing strategy / J. Paul Peter, Jerry C. Olson. by Peter, J. Paul \| Olson, Jerry C. (Jerry Corrie), 1944-. Edition: 9th ed.Material type: Text; Format: print ; Literary form: Not fiction Publisher: New York: McGraw-Hill/Irwin, c2010Other title: Consumer behavior & marketing strategy.Online access: Publisher description \| Table of contents only \| Contributor biographical information Availability: Items available for loan: KISAJU MAIN CAMPUSCall number: HF 5415.3 .P48 2010 (1), The MUA Library South C campusCall number: HF 5415.3 .P48 2010 (1). Place hold Add to cart (remove)

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