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Analysis for marketing planning / Donald R. Lehmann.

by Lehmann, Donald R | Winer, Russell S.

Edition: 7th ed.Material type: Text Text; Format: print Publisher: Boston : McGraw Hill Higher Education, 2008Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.13 .L44 2008 (4).
Analysis for marketing planning / Donald R. Lehmann, Russell S. Winer.

by Lehmann, Donald R | Winer, Russell S.

Edition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill/Irvin, 2004, c2005Online access: Publisher description | Table of contents Availability: Items available for loan: The MUA Library South C campusCall number: HF 5351 .L44 2005 (1).
Product management / Donald R. Lehmann, Russell S. Winer.

by Lehmann, Donald R | Winer, Russell S.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill/Irwin, c2002Online access: Publisher description | Table of contents Availability: No items available :
Product management / Donald R. Lehmann, Russell S. Winer.

by Lehmann, Donald R | Winer, Russell S.

Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill/Irwin, 2005Online access: Publisher description | Table of contents Availability: No items available :
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