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Marketing / Charles W. Lamb.

by Lamb, Charles W.

Edition: 8th Edition. Custom Edition for California State University-Fullerton ed.Material type: Text Text; Format: print Publisher: [S.l.] : Thomson, 2006Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415 .L36 2006 (1).
Strategic marketing management / Richard Wilson M.S. planning, implementation and contro;

by Wilson,Richard M.S | Gilligan, Colin | .

Edition: 2nd ed.Material type: Text Text; Format: print Publisher: New Delhi: Viva books, 1999Availability: No items available :
Marketing / Charles W. Lamb, Joseph F. Hair, Jr., Carl McDaniel.

by Lamb, Charles W | Hair, Joseph F | McDaniel, Carl D.

Edition: 9th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Mason, OH : Thomson/South-Western, c2008Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415 .L36 2008 (1).
Marketing / Charles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel ; annotations by Rebecca Smith.

by Lamb, Charles W | Hair, Joseph F | McDaniel, Carl D | Lamb, Charles W. Principles of marketing.

Edition: 3rd ed., annotated instructor's ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Cincinnati, Ohio : South-Western College Publishing, c1996Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415 .L36 2010 (1).
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