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Marketing strategy : a decision-focused approach / Orville C. Walker, Jr. ... [et al.].

by Walker, Orville C.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill Irvin, c2006Online access: Publisher description | Table of contents only Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.13 .M37 2006 (2), KISAJU MAIN CAMPUSCall number: HF 5415.13 .M37 2006 (1).
Analysis for marketing planning / Donald R. Lehmann, Russell S. Winer.

by Lehmann, Donald R | Winer, Russell S.

Edition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill/Irvin, 2004, c2005Online access: Publisher description | Table of contents Availability: Items available for loan: The MUA Library South C campusCall number: HF 5351 .L44 2005 (1).
Marketing strategy : a decision-focused approach / Orville C. Walker, Jr. ... [et al.].

by Walker,C. Orville | Walker, Orville C.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill Irvin, c2006Online access: Publisher description | Table of contents only Availability: No items available :
Marketing strategy : a decision-focused approach / Orville C. Walker, Jr. ... [et al.].

by Walker,C. Orville | Walker, Orville C.

Edition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill Irvin, c2008Online access: Publisher description | Table of contents only Availability: No items available :
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