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Exploring direct and customer relationship marketing / Martin Evans

by Evans , Martin | O'Malley, Lisa | Patterson, Maurice.

Edition: 2nd ed.Material type: Text Text; Format: print Publisher: [S.l.] : Cengage Learning Business Press, 2004Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.126 .E93 2004 (1).
Marketing communications : a European perspective / Patrick de Pelsmacker, Maggie Geuens, Joeri van den Bergh.

by Pelsmacker, Patrick de, 1957- | Geuens, Maggie, 1969- | Bergh, Joeri van den, 1971-.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Harlow, U.K. ; New York : Prentice Hall, 2007Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.123 .E375 2007 (4).
Marketing that works : how entrepreneurial marketing can add sustainable value to any sized company / Leonard M. Lodish.

by Lodish, Leonard M | Morgan, Howard L | Archambeau, Shellye.

Edition: 1st ed.Material type: Text Text; Format: print Publisher: New Delhi: Dorling Kindersley (India) ZPvt Ltd., 2007Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HD 62.5 .L63 2007 (1).
Services marketing / Christopher Lovelock.

by Lovelock, Christopher | Wirtz, Jochen.

Edition: 6th ed.Material type: Text Text; Format: print Publisher: Upper Saddle River, NJ : Prentice Hall, 2006Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.13 .L59 2007 (3), KISAJU MAIN CAMPUSCall number: HF 5415.13 .L59 2007 (1).
The fundermentals of advertising John wilmshurst

by Wilmshurst John | HarpWeek, LLC.

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publisher: New york : Elsevier butterworth heinmann Other title: HarpWeek presents-- 19th century advertising | 19th century advertising history.com | Nineteenth century advertising history.com.Online access: home Availability: No items available :
E-commerce : business on the internet / Constance H. McLaren, Bruce J. McLaren.

by McLaren, Constance H | McLaren, Bruce J.

Edition: 1st ed.Material type: Text Text; Format: print Publisher: [Cincinnati] : Course Technology, 1999Online access: Amazon.com Availability: No items available :
Understanding services management William J. Glynn, James G. Barnes. Integrating marketing, Organisational behaviour, Operations and Human resource management

by Glynn, William J.(editor) | Wirtz, Jochen.

Material type: Text Text; Format: print Publisher: New Delhi : Prentice Hall-India, 2006Online access: Amazon.com | Amazon customer reviews Availability: No items available :
Brandweek [electronic resource].

Source: Academic Source PremierMaterial type: Continuing resource Continuing resource; Format: print available online remote; Type of continuing resource: periodical Publisher: New York, N.Y. : Adweek L.P., c1992-Other title: Brand week.Online access: Full text available 1/3/1994 - . Available on EBSCOhost. Availability: Items available for loan: ONLINE RESOURCECall number: HF 5801 .A43 (1).
Principles and practice of marketing / David Jobber.

by Jobber, David.

Edition: 6th Revised edition ed.Material type: Text Text; Format: print Publisher: [S.l.] : McGraw-Hill Education, 2010Online access: Amazon.com Availability: Items available for loan: KISAJU MAIN CAMPUSCall number: HF 5415 .J63 2010 (1).
Lesly's handbook of public relations and communications / edited by Philip Lesly.

by Lesly, Philip, 1918-.

Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Chicago, Ill. : Probus Pub. Co., c1991Availability: No items available :
Subliminal advertising : what you see is what you get / Timothy E. Moore.

by Moore, Timothy E | Key, Wilson Bryan, 1925-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Toronto, Ont. : York University, Dept. of Psychology, 1981Availability: Items available for reference: ONLINE RESOURCE Not for loanCall number: 43 (1). :
Killjoy : a novel / Julie Garwood.

by Garwood, Julie.

Material type: Text Text; Format: print Publisher: [S.l.] : Ballantine Books, 2003Online access: Amazon.com Availability: No items available :
Killjoy a novel Julie Garwood.

by Garwood, Julie.

Material type: Text Text; Format: print Publisher: New York Ballantine Books, 2003Online access: Amazon.com Availability: Items available for loan: KISAJU MAIN CAMPUSCall number: PS 3557 .G37 2003 (1).
Jump start your business brain : scientific ideas and advice that will immediately double your business success rate / Doug Hall.

by Hall, Doug, 1959-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Cincinnati, Ohio : Brain Brew Books, c2001Availability: Items available for loan: KISAJU MAIN CAMPUSCall number: HD 62.7 .H35 2001b (1).
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