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Basic marketing research / Gilbert A. Churchill, Jr.

by Churchill, Gilbert A.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Chicago : Dryden Press, 1988Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.2 .C49 1988 (1).
Consumers / Eric J Arnould.

by Arnould, Eric J | Price, Linda | Zinkhan, George M.

Edition: 2nd ed.Material type: Text Text; Format: print Publisher: [BOSTON] : McGraw-Hill/Irwin, 2004Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.32 .A76 2007 (3), KISAJU MAIN CAMPUSCall number: HF 5415.32 .A76 2007 (4).
Essentials of marketing research / William R. Dillon, Thomas J. Madden, Neil H. Firtle.

by Dillon, William R | Firtle, Neil H | Madden, Thomas J.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Homewood, IL ; Boston, MA : Irwin, c1993Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.2 .D55 1993 (1), KISAJU MAIN CAMPUSCall number: HF 5415.2 .D55 1993 (1).
Industrial market research handbook / Paul Hague.

by Hague, Paul.

Edition: 3rd ed.Material type: Text Text; Format: print Publisher: London : Kogan Page, 1992Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.2 .H25 1992 (1).
Marketing research / Alvin C. Burns, Ronald F. Bush.

by Burns, Alvin C | Bush, Ronald F.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, 2006Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.2 .B87 2006 (1).
Marketing research / Luck, David J.

by Luck, David J | Rubin, Ronald S.

Edition: 7th editionMaterial type: Text Text; Format: print Publisher: New Delhi Prentice Hall of India 1987Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: KISAJU MAIN CAMPUSCall number: HF 5415.2 .L83 1987 (1), The MUA Library South C campusCall number: HF 5415.2 .L83 1987 (1).
Marketing research / Luck, David J.

by Luck, David J | Rubin, Ronald S.

Edition: 7th editionMaterial type: Text Text; Format: print Publisher: New Delhi Prentice Hall of India 1992Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.2 .L83 1992 (1).
Marketing research : within a changing information environment / Jr.,Joseph Hair.

by Hair, Jr.,Joseph | Bush, Robert | Ortinau, David.

Edition: 3nd ed.Material type: Text Text; Format: print Publisher: New Delhi : McGraw-Hill/Irwin, 2006Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.2 .H36 2006 (2), KISAJU MAIN CAMPUSCall number: HF 5415.2 .H36 2006 (1).
Marketing research in a marketing environment / William R. Dillion, Thomas J. Madden, Neil H. Firtle.

by Dillon, William R | Firtle, Neil H | Madden, Thomas J.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Burr Ridge, Ill. : Irwin, c1994Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.2 .D55 1994 (3), KISAJU MAIN CAMPUSCall number: HF 5415.2 .D55 1994 (1).
Marketing strategies : a contemporary approach / Ashok Ranchhod.

by Ranchhod, Ashok | Gurau, Calin.

Edition: 2nd ed.Material type: Text Text; Format: print Publisher: Harlow, England: Prentice Hall, 2007Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.13 .R36 2007 (3), KISAJU MAIN CAMPUSCall number: HF 5415.13 .R36 2007 (1).
Sales forecasting management : understanding the techniques, systems, and management of the sales forecasting process / John T. Mentzer & Carol C. Bienstock.

by Mentzer, John T | Bienstock, Carol C.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Thousand Oaks : Sage Publications, c1998Online access: Publisher description | Table of contents only | Contributor biographical information Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.2 .M46 1998 (2).
International marketing research / Susan P. Douglas, C. Samuel Craig.

by Douglas, Susan P | Craig, C. Samuel.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Englewood Cliffs, N.J. : Prentice-Hall, 1983Availability: No items available :
Practical marketing and public relations for the small business / Moi Ali

by Ali, Moi | NetLibrary, Inc.

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publisher: London : Kogan Page, 2002Online access: Click here for full text. Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415 .A45 2002 (1).
Scientific marketing research. Edited by Gerald Albaum and M. Venkatesan.

by Albaum, Gerald S [comp.] | Venkatesan, M, 1936- [joint comp.].

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York, Free Press [1971]Availability: No items available :
Cheap but good marketing research / Alan R. Andreasen.

by Andreasen, Alan R, 1934-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Homewood, Ill. : Dow Jones-Irwin, c1988Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.2 .A53 1988 (2).
The practice of marketing research [by] Anthony H. Davies.

by Davies, Anthony H. (Anthony Hawes).

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London, Heinemann [for] Communication Advertising and Marketing Education Foundation Ltd, 1973Availability: No items available :
Marketing research / S. L. Gupta

by Gupta, S. L.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi: Excel Books, 1999Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.2 .G87 1999 (1).
Marketing research; text and cases [by] Harper W. Boyd, Jr. [and] Ralph Westfall.

by Boyd, Harper W | Westfall, Ralph L [joint author.].

Edition: 3d ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Homewood, Ill., R. D. Irwin, 1972Availability: No items available :
Sales forecasting management : a demand management approach / John T. Mentzer, Mark A. Moon.

by Mentzer, John T | Moon, Mark A, 1955-.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Thousand Oaks, Calif. : Sage Publications, c2005Online access: Table of contents only | Publisher description | Contributor biographical information Availability: No items available :
Market research in practice : a guide to the basics / Paul Hague, Nick Hague & Carol-Ann Morgan.

by Hague, Paul N | Hague, Nick, 1974- | Morgan, Carol-Ann, 1958-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London ; Sterling, VA : Kogan Page, 2004Online access: Table of contents | Publisher description | Contributor biographical information Availability: No items available :
Marketing research; text and cases Rajendra, Nargundkar

by Nargundkar, Rajendra | .

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Homewood, Ill., R. D. Irwin, 2003Availability: No items available :
Research for marketing decisions / Paul E. Green, Donald S. Tull.

by Green, Paul E | Tull, Donald S [joint author.] | Gerald Album.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New delhi Prentice-Hall, 1988Availability: No items available :
Market research in practice : a guide to the basics / Paul Hague, Nick Hague & Carol-Ann Morgan.

by Hague, Paul N | Hague, Nick, 1974- | Morgan, Carol-Ann, 1958-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London ; Sterling, VA : Kogan Page, 2004Online access: Table of contents | Publisher description | Contributor biographical information Availability: No items available :
Marketing intelligence : discover what your customers really want and what your competitors are up to / Jack Savidge.

by Calling, Callingham.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Homewood, Ill. : Business One Irwin, c1992Availability: No items available :
Market intelligence : how and why organizations use market research / Martin Callingham.

by Callingham, Martin.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London ; Sterling, Va. : Kogan Page, c2004Other title: How and why organizations use market research.Online access: Table of contents | Publisher description | Contributor biographical information Availability: No items available :
Essential of Marketing Research William G Zikmund, Barry J. Babin

by Zikmund, William G | Bush, Ronald F.

Edition: 4th ed.Material type: Text Text; Format: print Publisher: Australia Cengage 2010Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.2 .Z55 2010 (1), KISAJU MAIN CAMPUSCall number: HF 5415.2 .Z55 2010 (1).
Handbook of online marketing research [electronic resource] / Joshua Grossnickle, Oliver Raskin.

by Grossnickle, Joshua | Raskin, Oliver | ebrary, Inc.

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publisher: New York : McGraw-Hill, c2001Other title: Online marketing research.Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: ONLINE RESOURCE Not for loanCall number: HF5415.1265 .G76 2001eb (1). :
Research marketing: delivering customer insight

by Wilson, Alan.

Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London: Red Globe Pres 2019Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.13 .W55 2019 (1).
Essentials of marketing research / Joseph F. Hair, Jr., University of South Alabama, David J. Ortinau, University of South Florida, Dana Harrison, East Tennessee State University.

by Hair, Joseph F [author.] | Ortinau, David J [author.] | Harrison, Dana E [author.].

Edition: Fifth Edition.Material type: Text Text; Format: available online remote; Literary form: Not fiction Availability: Items available for loan: The MUA Library South C campusCall number: HF5415.2 .H35 2021 (2).
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