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From knowledge management to strategic competence : measuring technological, market and organisational innovation / Editor Joe Tidd.

Material type: Text Text; Literary form: Not fiction Publisher: London : River Edge, NJ : Imperial College Press World Scientific Publishing Co., distributor, 2000Availability: Items available for loan: The MUA Library South C campusCall number: HD 30.28 .K66 2000 (1).
Strategic industrial marketing / Peter Chisnall.

by Chisnall, Peter M.

Edition: 2nd ed. --Material type: Text Text; Format: print Publisher: New York ; Toronto : Prentice Hall, 1989Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.1263 .C45 1989 (1).
Business marketing / Andrew C. Gross ... [et al.].

by Gross, Andrew C | Gross, Andrew C.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : Houghton Mifflin, c1993Availability: No items available :
Strategic relevance of the marketing-sales interface [electronic resource] / guest editor: Paul Matthyssens.

by Matthyssens, Paul | ebrary, Inc.

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publisher: Bradford, England : Emerald Group Publishing, c2006Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: ONLINE RESOURCE Not for loanCall number: HF5415.1263 .S87 2006eb (1). :
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