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Analysis for marketing planning / Donald R. Lehmann.

by Lehmann, Donald R | Winer, Russell S.

Edition: 7th ed.Material type: Text Text; Format: print Publisher: Boston : McGraw Hill Higher Education, 2008Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.13 .L44 2008 (4).
Basic marketing / William D. Perreault Jr.

by Jr., William D. Perreault | Cannon, Joseph P | McCarthy, E. Jerome.

Edition: 16th ed.Material type: Text Text; Format: print Publisher: Boston McGraw Hill Higher Education, 2007Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.13 .C36 2007 (1).
Basic marketing / William D. Perreault.

by Perreault, William D | McCarthy, E. Jerome | Perreault, Jr., William.

Edition: 12th ed.Material type: Text Text; Format: print Publisher: Boston : McGraw Hill/Irwin, 1996Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.13 .M33 1996 (1), KISAJU MAIN CAMPUSCall number: HF 5415.13 .M33 1996 (3).
Basic marketing : William D. Perreault Jr. a marketing strategy planning approach /

by Jr., William D. Perreault | Cannon, Joseph P | McCarthy, E. Jerome.

Edition: 17th ed.Material type: Text Text; Format: print Publisher: Boston : McGraw Hill Higher Education, 2009Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.13 .P47 2009 (3), KISAJU MAIN CAMPUSCall number: HF 5415.13 .P47 2009 (2).
Basic marketing : William D. Perreault. a marketing strategy planning approach /

by Perreault, William D | Cannon, Joseph P., Ph.D | McCarthy, E. Jerome.

Edition: 16th ed.Material type: Text Text; Format: print Publisher: Boston Irwin/McGraw-Hill, 2008Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.13 .P47 2008 (1), KISAJU MAIN CAMPUSCall number: HF 5415.13 .P47 2008 (4).
Basic marketing : a global-managerial approach / E. Jerome McCarthy.

by McCarthy, E. Jerome | Jr., William D. Perreault.

Edition: 11th ed.Material type: Text Text; Format: print Publisher: Boston : McGraw-Hill Inc.,US, 1992Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.13 .M33 1993 (3).
Competitive marketing / John O'Shaughnessey.

by O'Shaughnessey, John.

Edition: 2nd Edition ed.Material type: Text Text; Format: print Publisher: London : Routledge, 1989Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.13 .O78 1988 (1).
Consumers / Eric J Arnould.

by Arnould, Eric J | Price, Linda | Zinkhan, George M.

Edition: 2nd ed.Material type: Text Text; Format: print Publisher: [BOSTON] : McGraw-Hill/Irwin, 2004Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.32 .A76 2007 (3), KISAJU MAIN CAMPUSCall number: HF 5415.32 .A76 2007 (4).
The essential personnel sourcebook / Ros Jay.

by Jay, Ros.

Material type: Text Text; Format: print Publisher: [S.l.] : Financial Times Prentice Hall, 1996Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5549 .J38 1996 (1).
Exploring direct and customer relationship marketing / Martin Evans

by Evans , Martin | O'Malley, Lisa | Patterson, Maurice.

Edition: 2nd ed.Material type: Text Text; Format: print Publisher: [S.l.] : Cengage Learning Business Press, 2004Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.126 .E93 2004 (1).
Foundations of marketing / David Jobber.

by Jobber, David | Fahy, John.

Edition: 2nd ed.Material type: Text Text; Format: print Publisher: London: McGraw Hill Higher Education, 2006Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415 .F34 2012 (1).
Marketing communications / Chris Fill.

by Fill, Chris.

Edition: 3nd ed.Material type: Text Text; Format: print Publisher: Harlow : Prentice Hall, 2002Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.123 .F55 2002 (1).
Marketing management / Philip Kotler.

by Kotler, Philip | Keller, Kevin Lane.

Edition: 12th ed.Material type: Text Text; Format: print Publisher: Upper Saddle River, NJ : Prentice Hall, 2006Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.13 .K68 2006 (5), KISAJU MAIN CAMPUSCall number: HF 5415.13 .K68 2006 (5).
Marketing management / Philip Kotler.

by Kotler, Philip | Keller, Kevin Lane.

Edition: 12th ed.Material type: Text Text; Format: print Publisher: Upper Saddle River, NJ : Prentice Hall, 2009Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.13 .K68 2009 (1).
Marketing management : millennium edition / Philip Kotler.

by Kotler, Philip.

Edition: 10th ed.Material type: Text Text; Format: print Publisher: London : Prentice Hall, 2000Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.13 .K68 2000 (3).
Marketing management : analysis, planning, implementation, and control / Phillip Kotler.

by Kotler, Phillip.

Edition: 9th ed.Material type: Text Text; Format: print Publisher: Upper Saddle River, NJ : Prentice Hall College Div, 1999Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: KISAJU MAIN CAMPUSCall number: HF 5415.13 .K68 1999 (1), The MUA Library South C campusCall number: HF 5415.13 .K68 1999 (4).
Marketing management : analysis, planning, implementation, and control, instructor's resource manual / Philip Kotler.

by Kotler, Philip.

Edition: 9th, ed.Material type: Text Text; Format: print Publisher: [S.l.] : Prentice Hall, 1996Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.13 .K68 1994 (1).
Marketing mistakes / Robert F. Hartley.

by Hartley, Robert F.

Edition: 4th ed.Material type: Text Text; Format: print Publisher: [S.l.] : John Wiley & Sons Inc, 1989Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.1 .H37 1989 (1).
Marketing strategies : a contemporary approach / Ashok Ranchhod.

by Ranchhod, Ashok | Gurau, Calin.

Edition: 2nd ed.Material type: Text Text; Format: print Publisher: Harlow, England: Prentice Hall, 2007Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.13 .R36 2007 (3), KISAJU MAIN CAMPUSCall number: HF 5415.13 .R36 2007 (1).
Marketing strategy : planning and implementation / Orville C., Jr. Walker.

by Walker, Orville C., Jr | Boyd, Harper W., Jr | Larreche, Jean-Claude.

Edition: 2nd ed.Material type: Text Text; Format: print Publisher: [S.l.] : Richard D Irwin, 1995Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.13 .W35 1995 (2).
Marketing : Michael Etzel. with online learning center premium content card /

by Etzel, Michael | Walker, Bruce | Stanton, William.

Edition: 14th ed.Material type: Text Text; Format: print Publisher: [S.l.] : McGraw-Hill/Irwin, 2005Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415 .E38 2007 (1).
Meaningful marketing / Doug Hall.

by Hall, Doug | Stamp, Jeffrey, Ph.D | Zyman, Sergio.

Material type: Text Text; Format: print Publisher: [S.l.] : Betterway, 2003Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415 .H35 2003 (1).
Principles and practice of marketing / Jim Blythe.

by Blythe, Jim.

Material type: Text Text; Format: print Publisher: Australia: Thomson Learning, 2006Online access: Amazon.com | Amazon customer reviews Availability: No items available :
Principles of marketing / Philip Kotler.

by Kotler, Philip | Armstrong, Gary.

Edition: 8th ed.Material type: Text Text; Format: print Publisher: Prentice Hall Prentice Hall, 1999Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415 .K68 2002 (7). Checked out (1).
Principles of marketing / Philip Kotler.

by Kotler, Philip | Armstrong, Gary.

Edition: 11th ed.Material type: Text Text; Format: print Publisher: Upper Saddle: Prentice Hall, 2005Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415 .K68 2006 (1).
Proposals, pitches, and beauty parades : winning new business in the '90s / John De Forte.

by Forte, John De | Jones, Guy.

Material type: Text Text; Format: print Publisher: [S.l.] : Trans-Atlantic Publications, 1993Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HD 1375 .F67 1994 (2).
Public relations : the complete guide / Joe Marconi.

by Marconi, Joe.

Edition: 1st ed.Material type: Text Text; Format: print Publisher: Australia : South-Western Educational Pub, 2004Online access: Amazon.com | Amazon customer reviews Availability: No items available :
Sales and marketing.

by Irwin, David.

Material type: Text Text; Format: print Publisher: [S.l.] : Thorogood, 1998Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415 .S35 1998 (1).
Sales management : theory and practice / Bill Donaldson.

by Donaldson, Bill.

Edition: 2nd ed.Material type: Text Text; Format: print Publisher: New York : Palgrave Macmillan, 1998Online access: Amazon.com | Amazon customer reviews Availability: No items available :
Services marketing / Christopher Lovelock.

by Lovelock, Christopher | Wirtz, Jochen.

Edition: 6th ed.Material type: Text Text; Format: print Publisher: Upper Saddle River, NJ : Prentice Hall, 2006Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.13 .L59 2007 (3), KISAJU MAIN CAMPUSCall number: HF 5415.13 .L59 2007 (1).
Small business management and entrepreneurship / David Stokes.

by Stokes, David | Wilson, Nicholas.

Edition: 5th ed.Material type: Text Text; Format: print Publisher: Australia: Thomson Learning, 2006Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HD 62.7 .S76 2006 (3).
Strategic marketing for nonprofit organizations / Alan R. Andreasen and Philip Kotler.

by Andreasen, Alan R | Kotler, Phillip.

Edition: 6th ed.Material type: Text Text; Format: print Publisher: [S.l.] : Prentice Hall, 1995Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415 .A53 2007 (3), KISAJU MAIN CAMPUSCall number: HF 5415 .A53 2007 (1).
The ultimate crm handbook : strategies and concepts for building enduring customer loyalty and profitability / John Freeland.

by Freeland, John.

Edition: 1st ed.Material type: Text Text; Format: print Publisher: [S.l.] : McGraw-Hill, 2002Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.5 .U48 2003 (1). Checked out (1).
Marketing management systems / Felix Owaga Okatch.

by Okatch, Felix Owaga.

Material type: Text Text; Format: print Publisher: Nairobi Pesusi, 2002Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.13 .O43 2002 (6), KISAJU MAIN CAMPUSCall number: HF 5415.13 .O43 2002 (1).
Strategic marketing : cases, concepts and ... John Atkinson.

by Atkinson, John | Ensor, John | Ashford, Ruth.

Material type: Text Text; Format: print Publisher: London: Harper Collins, 1996Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.135 .A85 1996 (1).
Customer service : skills and concepts for success, student edition / Robert W Lucas.

by Lucas, Robert W.

Edition: 2nd ed.Material type: Text Text; Format: print Publisher: New York: McGraw-Hill/Irwin, 2000Online access: Amazon.com | Amazon customer reviews Availability: No items available :
Sales management : analysis and decion makink/ Thomas N Igraham.

by Ingram,Thomas.

Edition: 5thed.Material type: Text Text; Format: print Publisher: New York : Thomson, 2004Online access: Amazon.com | Amazon customer reviews Availability: No items available :
Sales management : Teamwork,Leardership, and Technology / Bill Donaldson.

by Futrell Charles M.

Edition: 2nd ed.Material type: Text Text; Format: print Publisher: Australia : Thomson, 1998Online access: Amazon.com | Amazon customer reviews Availability: No items available :
Sales management : Decisionns,Strategies and Cases/ Bill Donaldson.

by Still,Richard R.

Edition: fifthed.Material type: Text Text; Format: print Publisher: New Jersey : Prentice Hall, 2005Online access: Amazon.com | Amazon customer reviews Availability: No items available :
Sales management : A GLOBAL PERSPECTIVE / Earl D. Honey.

by Honeycutt,Earl D.

Edition: .Material type: Text Text; Format: print Publisher: India: , 2004Online access: Amazon.com | Amazon customer reviews Availability: No items available :
Customer service secrets/ : Peter,Economy

by Economy,Peter.

Edition: 2nd ed.Material type: Text Text; Format: print Publisher: New Delhi: McGraw-Hill/Irwin, 2004Online access: Amazon.com | Amazon customer reviews Availability: No items available :
Marketing management : / Rajan Saxena.

by Saxena,Rajan.

Edition: 3rded.Material type: Text Text; Format: print Publisher: LondonNew Delhi : Tata McGraw Hill, 2006Online access: Amazon.com | Amazon customer reviews Availability: No items available :
Exploring marketing research William G. Zikmund.

by Zikmund, William G.

Edition: 8th ed.Material type: Text Text; Format: print Publisher: Australi South-Western College Pub, 2003Online access: Amazon.com | Amazon customer reviews Availability: No items available :
Basic marketing : a global-managerial approach / E. Jerome McCarthy.

by McCarthy, E. Jerome | Jr., William D. Perreault.

Edition: 11th ed.Material type: Text Text; Format: print Publisher: Boston : McGraw-Hill Inc.,US, 1992Online access: Amazon.com | Amazon customer reviews Availability: No items available :
Marketing management / Philip Kotler.

by Kotler, Philip.

Edition: INTERNATIONAL EDITIONMaterial type: Text Text; Format: print Publisher: Upper Saddle River, NJ : Prentice Hall, 2009Online access: Amazon.com | Amazon customer reviews Availability: No items available :
The CRM handbook A business guide to customer relationship management Jill Dyche

by Dyche, Jill.

Material type: Text Text; Format: print Publisher: New Delhi Pearson 2002Online access: Amazon.com | Amazon customer reviews Availability: No items available :
Understanding services management William J. Glynn, James G. Barnes. Integrating marketing, Organisational behaviour, Operations and Human resource management

by Glynn, William J.(editor) | Wirtz, Jochen.

Material type: Text Text; Format: print Publisher: New Delhi : Prentice Hall-India, 2006Online access: Amazon.com | Amazon customer reviews Availability: No items available :
Marketing, Sales and customer Services Watkins, Charley

by Watkins, Charley.

Material type: Text Text; Format: print Publisher: UK A.I.T.B.S 2006Online access: Amazon.com | Amazon customer reviews Availability: No items available :
Principles of marketing Philip Kotler, Gary Armstrong

by Kotler, Philip | Armstrong, Gary.

Edition: 9th ed.Material type: Text Text; Format: print Publisher: New Delhi: Prentice Hall-India, 2001Online access: Amazon.com | Amazon customer reviews Availability: No items available :
Marketing management: Philip Kotler...[et al] A south Asian perspective

by Kotler, Philip | Keller, Kevin Lane.

Edition: 12th ed.Material type: Text Text; Format: print Publisher: New Delhi: Pearson 2007Online access: Amazon.com | Amazon customer reviews Availability: No items available :
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