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How advertising works : a review of current thinking / Colin McDonald. by McDonald, Colin | Advertising Association (Great Britain). Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Oxfordshire [England] : The Advertising Association in association with NTC Publications, 1992Availability: Items available for loan: The MUA Library South C campusCall number: HF 5804 .M146 1992 (1).
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How to plan advertising / edited by Don Cowley. by Cowley, Don | Account Planning Group. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: London : Cassell, 1989Availability: Items available for loan: The MUA Library South C campusCall number: HF 5823 .H69 1997 (2), KISAJU MAIN CAMPUSCall number: HF 5823 .H69 1997 (1).
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Marketing communications : a European perspective / Patrick de Pelsmacker, Maggie Geuens, Joeri van den Bergh. by Pelsmacker, Patrick de, 1957- | Geuens, Maggie, 1969- | Bergh, Joeri van den, 1971-. Edition: 3rd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Harlow, U.K. ; New York : Prentice Hall, 2007Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.123 .E375 2007 (4).
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International marketing communications / Tom Griffin. by Griffin, Tom, 1928-. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Oxford [England] ; Boston : Butterworth-Heinemann, 1993Availability: Items available for loan: The MUA Library South C campusCall number: HF 1416 .G75 1993 (1).
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Marketing & sales career directory. by Career Press Inc. Material type: Continuing resource; Format:
print
Publisher: Hawthorne, NJ : Career Press Inc., c1993-Other title: Marketing and sales career directory.Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.35 .M37 1993 (1).
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Lovers / Judith Krantz. by Krantz, Judith. Edition: 1st ed.Material type: Text; Format:
print
; Literary form:
Fiction
Publisher: New York : Crown, c1994Online access: Publisher description Availability: No items available :
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Advertising / Frank Jefkins. by Jefkins, Frank William. Edition: 4th editionMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Harlow : Prentice Hall, 2000Availability: Items available for loan: KISAJU MAIN CAMPUSCall number: HF 5823 .J44 2000 (1), The MUA Library South C campusCall number: HF 5823 .J44 2000 (2).
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Advertising / Frank Jefkins. by Jefkins, Frank William. Edition: 3th editionMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publisher: London : Pitman, 1994Availability: Items available for loan: The MUA Library South C campusCall number: HF 5823 .J44 1994 (1).
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Advertising as communication / Gillian Dyer. by Dyer, Gillian. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: London ; New York : Routledge, 1988 (1990 printing)Online access: Publisher description Availability: Items available for loan: The MUA Library South C campusCall number: HF 5823 .D94 1982 (1).
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Advertising Frank Jefkins. by Jefkins,Frank | revised by Daniel yadin. Edition: 4thMaterial type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi: Prentice hall 2000Other title: One hundred years of Harley-Davidson advertising.Availability: No items available :
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The fundermentals of advertising John wilmshurst by Wilmshurst John | HarpWeek, LLC. Material type: Text; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: New york : Elsevier butterworth heinmann Other title: HarpWeek presents-- 19th century advertising | 19th century advertising history.com | Nineteenth century advertising history.com.Online access: home Availability: No items available :
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Advertising management : text and cases / U.C.Mathur by Mathur,U.C, 1940- | , 1943- [joint author.]. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi New age international (p) ltd publishers c2005Availability: No items available :
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Contemporary advertising William F. Arens. by Arens, William F | Bovée, Courtland L. Edition: 10th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi: Tata McGraw hill, c2006Availability: No items available :
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1001 advertising tips Luc Dupont by Dupont, Luc. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Mumbai : Westland books 2006Availability: No items available :
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