The MUA Library

Paperback.

Named by Inc. and Forbes magazines as one of the top ten essential books for small business, this fully revised and updated fourth edition of The Successful Business Plan: Secrets & Strategies is a complete, step-by-step guide to researching and writing a fool-proof, perfectly formatted, knock-'em-dead business plan. Required reading at America's top business schools, it's been called "the entrepreneur's bible," having helped hundreds of thousands of successful business people get the funding they need to launch their businesses. With a foreword by legendary venture capitalist Eugene Kleiner, The Successful Business Plan is packed with insider tips and insightful advice on writing and formatting a business plan that will stand out from the crowd. Book features: 99 worksheets to help you get started quickly, taking you through every critical section of a successful business plan Sample business plan offering guidance on length, style, formatting and language The Abrams Method of Flow-Through Financials, which makes easy work of number crunching — even if you're a numbers novice Special chapters addressing issues of concern for service, manufacturing, retail, and Internet companies Added help for teams and students preparing business plans for classes or competitions Nearly 200 real-life insider secrets from top venture capitalists and successful CEOs – learn what truly impresses funders New chapter on starting a business in a challenging economy.