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Marketing frontiers : concepts and tools / Dana-Nicoleta Lascu, Kenneth E. Clow.

by Lascu, Dana-Nicoleta | Clow, Kenneth E.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Cincinnati : Atomic Dog Pub., c2004Availability: No items available :
Marketing management : knowledge and skills / J. Paul Peter, James H. Donnelly, Jr.

by Peter, J. Paul | Donnelly, James H.

Edition: 7th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston, Mass. : McGraw-Hill, c2004Online access: Publisher description | Table of contents | Contributor biographical information Availability: No items available :
A preface to marketing management/ J. Paul Peter, James H. Donnelly, Jr.

by Peter, J. Paul | Donnelly, James H.

Edition: 9th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston, Mass. : McGraw-Hill, c2003Online access: Publisher description | Table of contents | Contributor biographical information Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.13 .P48 2003 (1).
Marketing / Charles W. Lamb, Jr., Joseph F. Hair, Jr., Carl McDaniel ; annotations by Rebecca Smith.

by Lamb, Charles W | Hair, Joseph F | McDaniel, Carl D | Lamb, Charles W. Principles of marketing.

Edition: 3rd ed., annotated instructor's ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Cincinnati, Ohio : South-Western College Publishing, c1996Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415 .L36 2010 (1).
Marketing management,integrated perspectives / Felix Owaga Okatch

by [Okatch, Felix Owaga].

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Nairobi ; Kenya : Kenya Literature Bureau, 2017Availability: Items available for loan: KISAJU MAIN CAMPUSCall number: HF5415.13 .O43 2017 (1), The MUA Library South C campusCall number: HF5415.13 .O43 2017 (3).
How to write a marketing plan / John Westwood.

by Westwood, John, 1947-.

Edition: Rev. 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London ; Philadelphia : Kogan Page, 2019Online access: Contributor biographical information | Publisher description | Table of contents only Availability: Items available for loan: The MUA Library South C campusCall number: HF5415.13 .W48 2019 (2).
ISE Marketing management / Greg W. Marshall, Rollins College, Mark W. Johnston, Rollins College.

by Marshall, Greg W [author.] | Johnston, Mark W [author.].

Edition: Fourth edition.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York McGraw Hill 2023Availability: Items available for loan: KISAJU MAIN CAMPUSCall number: HF5415.13 .M36 2023 (1), The MUA Library South C campusCall number: HF5415.13 .M36 2023 (3).
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