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Relationship marketing S. Shajahan Text & cases

by Shajahan, S | Marshall, Greg W.

Material type: Text Text; Format: print Publisher: New Delhi: Tata McGraw-Hill 2004Online access: Amazon.com | Amazon customer reviews Availability: No items available :
Marketing, Sales and customer Services Watkins, Charley

by Watkins, Charley.

Material type: Text Text; Format: print Publisher: UK A.I.T.B.S 2006Online access: Amazon.com | Amazon customer reviews Availability: No items available :
Services marketing and management Dr. B. Balaji

by Balaji, B | Bitner, Mary Jo.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : S. Chand, c2002Online access: Table of contents | Publisher description Availability: No items available :
The Handbook of International market Research Techniques Birn,Robin J.

by Birn,Robin J, 1942-.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi: Kogan page, c2003Availability: No items available :
Selling and sales management / David Jobber, Geoff Lancaster

by Jobber, David | Lancaster, Geoffrey.

Edition: 8th ed.Material type: Text Text; Format: print Publisher: Harlow, England : Prentice Hall, 2009Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5435.25 .J63 2009 (3), KISAJU MAIN CAMPUSCall number: HF 5435.25 .J63 2009 (1).
E-marketing Judy Strauss, Adel El-Ansary, Raymond Frost.

by Strauss, Judy | Ansary, Adel I | Frost, Raymond, 1960-.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Pearson, c2003Availability: No items available :
Customer relationship management : Getting it right! Judith W. Kincaid

by Kincaid, Judith W | Sheth, Jagdish N | Parvatiyar, Atul | Shainesh, G.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Hewlett Plackard Co., c2003Availability: No items available :
Essentials of marketing Dr. Frances Brassington, Dr. Stephen Pettitt

by Brassington, Frances Dr | McCarthy, E. Jerome.

Edition: 2nd ed.Material type: Text Text; Format: print Publisher: England: Prentice Hall, 2007Online access: Amazon.com | Amazon customer reviews Availability: No items available :
International marketing Philip R. Cateora, John L. Graham, Prashant Salwan

by Cateora, Philip R.

Edition: 13th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Tata McGraw-Hill, 2008Availability: No items available :
Global marketing management / Warren J. Keegan.

by Keegan, Warren J | Green, Mark C.

Edition: 7th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi. : Pearson, c2002Availability: No items available :
Principles of marketing Philip Kotler, Gary Armstrong

by Kotler, Philip | Armstrong, Gary.

Edition: 9th ed.Material type: Text Text; Format: print Publisher: New Delhi: Prentice Hall-India, 2001Online access: Amazon.com | Amazon customer reviews Availability: No items available :
Marketing management: Philip Kotler...[et al] A south Asian perspective

by Kotler, Philip | Keller, Kevin Lane.

Edition: 12th ed.Material type: Text Text; Format: print Publisher: New Delhi: Pearson 2007Online access: Amazon.com | Amazon customer reviews Availability: No items available :
Marketing : Michael Etzel. Concepts and cases

by Etzel, Michael | Walker, Bruce | Stanton, William.

Edition: 13th ed.Material type: Text Text; Format: print Publisher: New Delhi: Tata McGraw-Hill, 2005Online access: Amazon.com | Amazon customer reviews Availability: No items available :
Retail marketing management David Gilbert

by Gilbert, David | Reardon, James.

Edition: 2nd ed.Material type: Text Text; Format: print Publisher: New Delhi : Pearson, 2003Online access: Amazon.com | Amazon customer reviews Availability: No items available :
Relationship selling / Mark W Johnston.

by Johnston, Mark W | Marshall, Greg W.

Edition: 2nd ed.Material type: Text Text; Format: print Publisher: Boston: McGraw-Hill/Irwin, 2008Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: KISAJU MAIN CAMPUSCall number: HF 5438.25 .J64 2010 (1), The MUA Library South C campusCall number: HF 5438.25 .J64 2010 (1).
A framework for marketing management / Philip Kotler.

by Kotler, Philip | Kotler, Philip. Marketing management.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River, N.J. : Prentice Hall, c2001Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.13 .K68 2001 (1).
Relationship selling / Mark W Johnston.

by Johnston, Mark W | Marshall, Greg W.

Edition: 2nd ed.Material type: Text Text; Format: print Publisher: Boston: McGraw-Hill/Irwin, 2008Online access: Amazon.com | Amazon customer reviews Availability: No items available :
Principles and Practice of Marketing David Jobber.

by Jobber, David.

Edition: 6th ed.Material type: Text Text; Format: print Publisher: London : McGraw Hill Higher Education, 2010Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415 .J63 2010 (3).
Principles of marketing / Philip Kotler, Gary Armstrong.

by Kotler, Philip | Armstrong, Gary (Gary M.).

Edition: 8th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River, NJ : Prentice Hall, c1999Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415 .K68 1999 (1).
Strategic marketing management: a means-end approach Mark E. Parry

by Parry, Mark E | Peterson, Robert A. (Robert Allen), 1944-.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Tata McGraw hill, c2002Availability: No items available :
Marketing: An ntroduction Philip, Kotler and Armstrong, Gary

by Kotler, Philip | Armstrong, Gary.

Material type: Text Text; Format: print Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415 .K68 1987 (1).
Selling : Building Partnerships Steve Castleberry, Jeff Tanner

by Castleberry, Steve B.

Edition: 8th ed.Material type: Text Text; Format: print Publisher: Boston : McGraw-Hill, 2011Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: KISAJU MAIN CAMPUSCall number: HF 5438.25 .C37 2011 (3), The MUA Library South C campusCall number: HF 5438.25 .C37 2011 (6).
Essential of Marketing Research William G Zikmund, Barry J. Babin

by Zikmund, William G | Bush, Ronald F.

Edition: 4th ed.Material type: Text Text; Format: print Publisher: Australia Cengage 2010Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.2 .Z55 2010 (1), KISAJU MAIN CAMPUSCall number: HF 5415.2 .Z55 2010 (1).
Purchasing and Supply Chain Management Arjan van Weele. Analysis, Strategy, Planning and Practice

by Weele, Arjan van.

Edition: 5th ed.Material type: Text Text; Format: print Publisher: Australia : Cengage Learning Business Press, 2010Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HD 39.5 .W44 2010 (7). Checked out (1).
Small Business Management and Entrepreneurship David Stokes, Nick Wilson

by Stokes, David | Wilson, Nicholas.

Edition: 6th ed.Material type: Text Text; Format: print Publisher: Australia: Thomson Learning, 2010Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HD 62.7 .S76 2010 (3). In transit (1).
Business marketing : connecting strategy, relationships, and learning / F. Robert Dwyer, John F. Tanner.

by Dwyer, F. Robert | Tanner, John F.

Edition: 4th ed.Material type: Text Text; Format: print Publisher: Boston: McGraw-Hill/Irwin, 2009Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415 .D89 2009 (6).
CityEvents [electronic resource] : place selling in a media age / Ward Rennen.

by Rennen, Ward | ebrary, Inc.

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publisher: Amsterdam : Vossiuspers UvA : Amsterdam University Press, c2007Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: ONLINE RESOURCE Not for loanCall number: HT 325 .R46 2007eb (1). :
The event marketing handbook [electronic resource] : beyond logistics and planning / Allison Saget.

by Saget, Allison | ebrary, Inc.

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publisher: Chicago, Ill. : Dearborn Trade Pub., a Kaplan Professional Company, 2006Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: ONLINE RESOURCE Not for loanCall number: GT 3405 .S34 2006eb (1). :
Book publishing encyclopedia [electronic resource] : tips & resources for authors & publishers / Dan Poynter.

by Poynter, Dan | ebrary, Inc.

Edition: 2nd ed., completely rev.Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publisher: Santa Barbara, CA : Para Pub., c2006Other title: Dan Poynter's book publishing encyclopedia.Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: ONLINE RESOURCE Not for loanCall number: Z 476 .P69 2006eb (1). :
Brandweek [electronic resource].

Source: Academic Source PremierMaterial type: Continuing resource Continuing resource; Format: print available online remote; Type of continuing resource: periodical Publisher: New York, N.Y. : Adweek L.P., c1992-Other title: Brand week.Online access: Full text available 1/3/1994 - . Available on EBSCOhost. Availability: Items available for loan: ONLINE RESOURCECall number: HF 5801 .A43 (1).
Entrepreneur magazine's 103 start-up marketing tips [electronic resource] / by Rieva Lesonsky.

by Lesonsky, Rieva | ebrary, Inc.

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publisher: Irvine, CA : Entreprenuer Media, 2001Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: ONLINE RESOURCE Not for loanCall number: HF 5415 .E677 2001eb (1). :
Marketing in publishing [electronic resource] / Patrick Forsyth, with Robin Birn.

by Forsyth, Patrick | Birn, Robin | ebrary, Inc.

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publisher: London ; New York : Routledge, 1997Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: ONLINE RESOURCE Not for loanCall number: Z 323 .F58 1997eb (1). :
Business management [electronic resource] : II, (Marketing and finance) / P.N. Reddy, H.R. Appannaiah, B.G. Sathyaprasad.

by Narayana Reddy, P, 1955- | Appannaiah, H. R | Sathyaprasad, B. G | ebrary, Inc.

Edition: Rev. ed.Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publisher: Mumbai [India] : Himalaya Pub. House, 2010Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: ONLINE RESOURCE Not for loanCall number: HF 5415 .N37 2010eb (1). :
Customer relationship management [electronic resource] : how to turn a good business into a great one! / Graham Roberts-Phelps.

by Roberts-Phelps, Graham | ebrary, Inc.

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction ; Audience: Specialized; Publisher: London : Hawksmere, 2001Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: ONLINE RESOURCE Not for loanCall number: HF 5415.55 .R63 2001eb (1). :
If you're so brilliant- how come you can't identify your key customers? [electronic resource] : the essential guide to key account selection / Peter Cheverton.

by Cheverton, Peter | ebrary, Inc.

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publisher: London : Kogan Page, 2002Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: ONLINE RESOURCE Not for loanCall number: HF 5415.122 .C44 2002eb (1). :
Successful customer relationship marketing [electronic resource] : new thinking, new strategies, new tools for getting closer to your customers / Bryan Foss & Merlin Stone.

by Foss, Bryan | Stone, Merlin, 1948- | ebrary, Inc.

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publisher: London : Kogan Page, 2001Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: ONLINE RESOURCE Not for loanCall number: HF 5415.5 .F68 2001eb (1). :
Capturing customers.com [electronic resource] : radical strategies for selling and marketing in a wired world / by George Columbo.

by Colombo, George W | ebrary, Inc.

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publisher: Franklin Lakes, NJ : Career Press, c2001Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: ONLINE RESOURCE Not for loanCall number: HF 5415.1265 .C64 2001eb (1). :
Sales and marketing the Six Sigma Way [electronic resource] / Michael J. Webb ; with Tom Gorman.

by Webb, Michael J | Gorman, Tom | ebrary, Inc.

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publisher: Chicago : Kaplan Pub., 2006Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: ONLINE RESOURCE Not for loanCall number: HF 5415.13 .W356 2006eb (1). :
Sales and marketing management [electronic resource] / C.P. Mahajan.

by Mahajan, C. P | ebrary, Inc.

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publisher: Jaipur, India : ABD Publishers, 2008Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: ONLINE RESOURCE Not for loanCall number: HF 5438.4 .M34 2008eb (1). :
Marketing and sales management [electronic resource] / S.P. Sharma, Dilip B. Joshi.

by Śarmā, Satyaprakāśa | Joshi, Dilip B | ebrary, Inc.

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publisher: Jaipur, India : Paradise Publishers, 2008Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: ONLINE RESOURCE Not for loanCall number: HF 5415 .S53 2008eb (1). :
Resumes for sales and marketing careers [electronic resource] : with sample cover letters / the editors of McGraw-Hill.

by ebrary, Inc.

Edition: 3rd ed.Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publisher: New York : McGraw-Hill, c2005Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: ONLINE RESOURCE Not for loanCall number: HF 5383 .R45 2005eb (1). :
Mastering technical sales [electronic resource] : the sales engineer's handbook / John Care, Aron Bohlig.

by Care, John, B.Sc | Bohlig, Aron | ebrary, Inc.

Material type: Text Text; Format: electronic available online remote; Literary form: Not fiction Publisher: Boston, MA : Artech House, 2002Other title: Technical sales | Sales engineer's handbook.Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for reference: ONLINE RESOURCE Not for loanCall number: HF 5439.H54 C37 2002eb (1). :
Marketing strategy : a decision-focused approach / Orville C. Walker, Jr. ... [et al.].

by Walker,C. Orville | Walker, Orville C.

Edition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill Irvin, c2008Online access: Publisher description | Table of contents only Availability: No items available :
Principles of marketing / Philip Kotler, Gary Armstrong.

by Kotler, Philip | Armstrong, Gary (Gary M.).

Edition: 10th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River, N.J. : Prentice Hall, c2001Availability: No items available :
Marketing / Steven J. Skinner.

by Skinner, Steven J.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : Houghton Mifflin Co., c1994Availability: No items available :
Retail Management / Barry Berman, Joel R. Evans

by Berrman, Barry | Reardon, James.

Material type: Text Text; Format: print Publisher: New Delhi] : Prentice Hall of India, 2007Online access: Amazon.com | Amazon customer reviews Availability: No items available :
Retail Management / Barry Berman, Joel R. Evans

by Berrman, Barry | Reardon, James.

Material type: Text Text; Format: print Publisher: New Delhi] : Prentice Hall of India, 2007Online access: Amazon.com | Amazon customer reviews Availability: No items available :
Retail Management / Barry Berman, Joel R. Evans

by Berrman, Barry | Reardon, James.

Material type: Text Text; Format: print Publisher: New Delhi] : Prentice Hall of India, 2007Online access: Amazon.com | Amazon customer reviews Availability: No items available :
Retail Management / Barry Berman, Joel R. Evans

by Berrman, Barry | Reardon, James.

Material type: Text Text; Format: print Publisher: New Delhi] : Prentice Hall of India, 2007Online access: Amazon.com | Amazon customer reviews Availability: No items available :
Retail Management / Barry Berman, Joel R. Evans

by Berrman, Barry | Reardon, James.

Material type: Text Text; Format: print Publisher: New Delhi] : Prentice Hall of India, 2007Online access: Amazon.com | Amazon customer reviews Availability: No items available :
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