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Analysis for marketing planning / Donald R. Lehmann.

by Lehmann, Donald R | Winer, Russell S.

Edition: 7th ed.Material type: Text Text; Format: print Publisher: Boston : McGraw Hill Higher Education, 2008Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.13 .L44 2008 (4).
Exploring direct and customer relationship marketing / Martin Evans

by Evans , Martin | O'Malley, Lisa | Patterson, Maurice.

Edition: 2nd ed.Material type: Text Text; Format: print Publisher: [S.l.] : Cengage Learning Business Press, 2004Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.126 .E93 2004 (1).
Marketing management : analysis, planning, implementation, and control / Phillip Kotler.

by Kotler, Phillip.

Edition: 9th ed.Material type: Text Text; Format: print Publisher: Upper Saddle River, NJ : Prentice Hall College Div, 1999Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: KISAJU MAIN CAMPUSCall number: HF 5415.13 .K68 1999 (1), The MUA Library South C campusCall number: HF 5415.13 .K68 1999 (4).
Marketing strategies : a contemporary approach / Ashok Ranchhod.

by Ranchhod, Ashok | Gurau, Calin.

Edition: 2nd ed.Material type: Text Text; Format: print Publisher: Harlow, England: Prentice Hall, 2007Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.13 .R36 2007 (3), KISAJU MAIN CAMPUSCall number: HF 5415.13 .R36 2007 (1).
Marketing that works : how entrepreneurial marketing can add sustainable value to any sized company / Leonard M. Lodish.

by Lodish, Leonard M | Morgan, Howard L | Archambeau, Shellye.

Edition: 1st ed.Material type: Text Text; Format: print Publisher: New Delhi: Dorling Kindersley (India) ZPvt Ltd., 2007Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HD 62.5 .L63 2007 (1).
Marketing : Michael Etzel. with online learning center premium content card /

by Etzel, Michael | Walker, Bruce | Stanton, William.

Edition: 14th ed.Material type: Text Text; Format: print Publisher: [S.l.] : McGraw-Hill/Irwin, 2005Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415 .E38 2007 (1).
Meaningful marketing / Doug Hall.

by Hall, Doug | Stamp, Jeffrey, Ph.D | Zyman, Sergio.

Material type: Text Text; Format: print Publisher: [S.l.] : Betterway, 2003Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415 .H35 2003 (1).
Services marketing / Christopher Lovelock.

by Lovelock, Christopher | Wirtz, Jochen.

Edition: 6th ed.Material type: Text Text; Format: print Publisher: Upper Saddle River, NJ : Prentice Hall, 2006Online access: Amazon.com | Amazon customer reviews Availability: Items available for loan: The MUA Library South C campusCall number: HF 5415.13 .L59 2007 (3), KISAJU MAIN CAMPUSCall number: HF 5415.13 .L59 2007 (1).
Marketing management / Philip Kotler.

by Kotler, Philip.

Edition: 11th ed.Material type: Text Text; Format: print Publisher: [S.l.] : Prentice Hall, 2002Online access: Amazon.com Availability: No items available :
Understanding services management William J. Glynn, James G. Barnes. Integrating marketing, Organisational behaviour, Operations and Human resource management

by Glynn, William J.(editor) | Wirtz, Jochen.

Material type: Text Text; Format: print Publisher: New Delhi : Prentice Hall-India, 2006Online access: Amazon.com | Amazon customer reviews Availability: No items available :
Marketing : Michael Etzel. Concepts and cases

by Etzel, Michael | Walker, Bruce | Stanton, William.

Edition: 13th ed.Material type: Text Text; Format: print Publisher: New Delhi: Tata McGraw-Hill, 2005Online access: Amazon.com | Amazon customer reviews Availability: No items available :
Capitalizing on knowledge / David Skyrme.

by Skyrme, David.

Material type: Text Text; Format: print Publisher: [S.l.] : Butterworth-Heinemann, 2001Online access: Amazon.com Availability: No items available :
Capitalizing on knowledge / David Skyrme.

by Skyrme, David.

Material type: Text Text; Format: print Publisher: [S.l.] : Butterworth-Heinemann, 2001Online access: Amazon.com Availability: No items available :
Capitalizing on knowledge / David Skyrme.

by Skyrme, David.

Material type: Text Text; Format: print Publisher: [PLACE OF PUBLICATION] : Butterworth-Heinemann, 2001Online access: Amazon.com Availability: No items available :
Capitalizing on knowledge / David Skyrme.

by Skyrme, David.

Material type: Text Text; Format: print Publisher: [S.l.] : Butterworth-Heinemann, 2001Online access: Amazon.com Availability: No items available :
Capitalizing on knowledge / David Skyrme.

by Skyrme, David.

Material type: Text Text; Format: print Publisher: [PLACE OF PUBLICATION] : Butterworth-Heinemann, 2001Online access: Amazon.com Availability: No items available :
Capitalizing on knowledge / David Skyrme.

by Skyrme, David.

Material type: Text Text; Format: print Publisher: [S.l.] : Butterworth-Heinemann, 2001Online access: Amazon.com Availability: No items available :
Capitalizing on knowledge / David Skyrme.

by Skyrme, David.

Material type: Text Text; Format: print Publisher: [PLACE OF PUBLICATION] : Butterworth-Heinemann, 2001Online access: Amazon.com Availability: No items available :
Capitalizing on knowledge / David Skyrme.

by Skyrme, David.

Material type: Text Text; Format: print Publisher: [S.l.] : Butterworth-Heinemann, 2001Online access: Amazon.com Availability: No items available :
Capitalizing on knowledge / David Skyrme.

by Skyrme, David.

Material type: Text Text; Format: print Publisher: [PLACE OF PUBLICATION] : Butterworth-Heinemann, 2001Online access: Amazon.com Availability: No items available :
Capitalizing on knowledge / David Skyrme.

by Skyrme, David.

Material type: Text Text; Format: print Publisher: [S.l.] : Butterworth-Heinemann, 2001Online access: Amazon.com Availability: No items available :
Capitalizing on knowledge / David Skyrme.

by Skyrme, David.

Material type: Text Text; Format: print Publisher: [PLACE OF PUBLICATION] : Butterworth-Heinemann, 2001Online access: Amazon.com Availability: No items available :
Capitalizing on knowledge / David Skyrme.

by Skyrme, David.

Material type: Text Text; Format: print Publisher: [S.l.] : Butterworth-Heinemann, 2001Online access: Amazon.com Availability: No items available :
Capitalizing on knowledge / David Skyrme.

by Skyrme, David.

Material type: Text Text; Format: print Publisher: [PLACE OF PUBLICATION] : Butterworth-Heinemann, 2001Online access: Amazon.com Availability: No items available :
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