Customer loyalty programmes and clubs [electronic resource] / Stephan A. Butscher.

By: Butscher, Stephan A
Contributor(s): Butscher, Stephan A. Customer clubs and loyalty programmes | ebrary, Inc
Material type: TextTextPublisher: Aldershot, England ; Burlington, VT : Gower, c2002Edition: 2nd edDescription: xiv, 206 p. : ill. ; 25 cmSubject(s): Customer clubs | Customer loyalty programsGenre/Form: Electronic books. DDC classification: 658.8/12 LOC classification: HF5415.525 | .B87 2002ebOnline resources: An electronic book accessible through the World Wide Web; click to view
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Item type Current location Call number Status Date due Barcode
e Book ONLINE RESOURCE
HF 5415.525 .B87 2002eb (Browse shelf) Not for loan

Rev. ed. of: Customer clubs and loyalty programmes, 1998.

Includes bibliographical references (p. [191]-201) and index.

Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.

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