Marketing research; text and cases Rajendra, Nargundkar
By: Nargundkar, Rajendra
Contributor(s):
Material type: TextPublisher: Homewood, Ill., R. D. Irwin, 2003Edition: 2nd edDescription: xv, 813 p. illus. 24 cmISBN: 0070528055Subject(s): Marketing researchDDC classification: 658.8/3 LOC classification: HF5415.2 | .N37 2003No physical items for this record
Includes bibliographical references.
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