| Item type | Current location | Collection | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| Books | The MUA Library South C campus - Fiction & Motivation | Motivation /Leadership | HD 9696.8 .S77 2008 (Browse shelf) | Available | 2010-2261 |
Browsing The MUA Library South C campus shelves, Shelving location: - Fiction & Motivation Close shelf browser
| HD 75 .Y49 2000 From Third World to First | HD 6223 .B68 2007 Woman's role in economic development / | HD 9560.6 .H57 2006 Blood of the earth : | HD 9696.8 .S77 2008 Planet google : | HD57.7 .S23 2004 Leadership / | HF 386 .M33 2003 What they don't teach you at harvard business school / | HF 5381.F67 2005 Take Yourself to the Top |
Paperback.
This is a revelatory expose of Google and its ambition to become the controller of 'all the world's information'. "Planet Google" explores the profound implications of that strategy for the business world, and for us all. Google has a dream: to manage the entire world's information. The company wants to access every single bit of it it can - from news, to financial and historical data; from the content of books, films and TV, to a complete record of the Earth's surface; and most controversially, the statistics of our personal lives - from what we have been reading, to who we have been talking to, to what we have been buying and where. If information is power, then Google are a force to be reckoned with. Google is almost evangelical in its belief that by realizing its vision it will be fulfilling the promise of computing, as envisioned by its founding developers. Others, however, are increasingly alarmed by the invasion of privacy that Google's vision might both entail and enable. With unprecedented access to the key players at Google HQ, "Planet Google" is a revelatory - and often alarming - behind-the-scenes investigation into Google's plans, and the implications of its mission for our future.
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