Managing services : marketing, operations, and human resources / [compiled by] Christopher H. Lovelock.
Contributor(s): Lovelock, Christopher H
Material type:
TextPublisher: Englewood Cliffs, N.J. : Prentice Hall, c1992Edition: 2nd edDescription: xvi, 472 p. : ill. ; 25 cmISBN: 0135447011Subject(s): Service industries -- ManagementDDC classification: 658 LOC classification: HD 9980.5 | .L68 1988
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Includes bibliographical references and index.
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