| Item type | Current location | Collection | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| Books | KISAJU MAIN CAMPUS - Open Collection | STACK 2 | HD 2932 .P74 2005 (Browse shelf) | Available | 2008-1936 | |
| Books | The MUA Library South C campus - Open Collection | STACK 2 | HD 2932 .P74 2005 (Browse shelf) | Available | 2008-1937 |
Browsing The MUA Library South C campus shelves, Shelving location: - Open Collection Close shelf browser
| HD 2755.5 .D35 1992 International business : | HD 2755.5 .F47 2002 The cultural dimension of international business / | HD 2785 .C34 1990 Scale and scope : | HD 2932 .P74 2005 Fortune at the bottom of the pyramid : | HD 2984 .C65 1998 Gain sharing and power : | HD 3611 .P65 1990 The competitive advantage of nations / | HD 4140.7 .B48 1997 Between state and market |
Hardcover.
Explaining that the world's five billion poor make up the thefastest growing market in the world, Prahalad shows how this segment has vastuntapped buying power, and represents an enormous potential for companies wholearn how to serve this market by providing the poor with that they need.
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