Sales and marketing.
Contributor(s): Irwin, David
Material type: TextSeries: Business action pocketbooks: Publisher: [S.l.] : Thorogood, 1998Description: 299 pISBN: 1854180592; 9781854180599Subject(s): Marketing | Business & Economics / Marketing / General | Sales & MarketingLOC classification: HF 5415 | .S35 1998Online resources: Amazon.com | Amazon customer reviews Summary: Pocket-sized reference tool focusing on the overall process of sales and marketing. It provides practical tips and techniques for successful market research, segmentation and planning, promoting, selling and exporting.Item type | Current location | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|
Books | The MUA Library South C campus - Reserve Collection | HF 5415 .S35 1998 (Browse shelf) | Available | 2005-0115 |
Hardcover.
Pocket-sized reference tool focusing on the overall process of sales and marketing. It provides practical tips and techniques for successful market research, segmentation and planning, promoting, selling and exporting.
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