| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|---|
| Books | KISAJU MAIN CAMPUS - Open Collection | STACK 2 | HD 59 .G74 2008 (Browse shelf) | Available | 2008-3028 | ||
| Books | The MUA Library South C campus - Open Collection | STACK 2 | HD 59 .G74 2008 (Browse shelf) | 1 | Available | 2008-3024 |
Browsing The MUA Library South C campus shelves, Shelving location: - Open Collection Close shelf browser
| HD 59 .D38 2004 Mastering public relations / | HD 59 .G74 2008 Creativity in public relations / | HD 59 .G74 2008 Planning and managing a public relations campaign : | HD 59 .G74 2008 Public relations in practice. | HD 59 .H36 2002 Handbook of public relations and communications / | HD 59 .H36 2002 Handbook of public relations and communications / | HD 59 .H39 1989 A guide to successful public relations / |
Paperback.
The role of the public relations practitioner is becoming ever more demanding. Even those entering the profession are expected to already possess sophisticated skills. Public Relations in Practice helps develop these skills by looking at the key functional areas of public relations from the practitioner's point of view. International in scope, and written in a practical and easy-to-follow style, this fully updated second edition is packed with expert advice, providing a sound introduction to a wide range of specialist areas. Subjects covered include: Government and local government relations; Public relations for non-commercial organizations; Business-to-business public relations; Internal communications; Marketing communications.
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