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Item type Current location Call number Copy number Status Date due Barcode
Books The MUA Library South C campus
- Open Collection
HF 5415.5 .G47 1993 (Browse shelf) Available 1998-0293
Books The MUA Library South C campus
- Open Collection
HF 5415.5 .G47 1993 (Browse shelf) 2 Available 1998-0294

Paperback.

Explains how to analyze customer response by describing how to collect and interpret data on customer satisfaction. What changes management should then initiate and how they should react to certain events is also described. The overall aim of the text is to improve customer relations.

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