| Item type | Current location | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
| Books | The MUA Library South C campus - Open Collection | HF 5415.13 .K68 2009 (Browse shelf) | 1 | Available | 2009-3056 |
Browsing The MUA Library South C campus shelves, Shelving location: - Open Collection Close shelf browser
| HF 5415.13 .K68 2006 Marketing management / | HF 5415.13 .K68 2006 Marketing management / | HF 5415.13 .K68 2006 Marketing management / | HF 5415.13 .K68 2009 Marketing management / | HF 5415.13 .L39 1983 Marketing management : | HF 5415.13 .L44 2008 Analysis for marketing planning / | HF 5415.13 .L44 2008 Analysis for marketing planning / |
Hardcover.
For the MBA Marketing Management course and/or undergraduate capstone marketing strategy course. This is the #1 selling marketing management textbook worldwide because it consistently delivers on its brand promise: to be the first to reflect changes in marketing theory and practice.
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