| Item type | Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|---|
| Books | KISAJU MAIN CAMPUS - Open Collection | HF5415.127 .A53 2006 (Browse shelf) | In transit from The MUA Library South C campus to KISAJU MAIN CAMPUS since 09/07/2020 | 2020-0140 |
Includes bibliographical references (p. [227]-230) and index.
Acknowledgments -- Introduction -- 1. The long tail -- 2. The rise and fall of the hit -- 3. A short history of the long tail -- 4. The three forces of the long tail -- 5. The new procedures -- 6. The new markets -- 7. The new tastemakers -- 8. Long tail economics -- 9. The short head -- 10. The paradise of choice -- 11. Niche culture -- 12. The infinite screen -- 13. Beyond entertainment -- 14. Long tail rules -- Coda : tomorrow's tail -- Notes on sources and further reading -- Index.
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