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Item type Current location Call number Status Date due Barcode
Books The MUA Library South C campus
- Open Collection
HD 30.3 .A74 2009 (Browse shelf) Available 2011-3857
Books The MUA Library South C campus
- Open Collection
HD 30.3 .A74 2009 (Browse shelf) Available 2011-3858
Browsing The MUA Library South C campus shelves, Shelving location: - Open Collection Close shelf browser
HD 30.3 .A33 1988 The effective communicator / HD 30.3 .A74 2009 Corporate communication / HD 30.3 .A74 2009 Corporate communication / HD 30.3 .A74 2009 Corporate communication / HD 30.3 .B94 1989 Zapp! : HD 30.3 .C47 2008 Corporate communications : HD 30.3 .C53 2008 Communicating for managerial effectiveness /

"Corporate Communication" by Paul A. Argenti shows readers the importance of creating a coordinated corporate communication system, and describes how organizations benefit from important strategies and tools to stay ahead of the competition. Throughout the book, cases and examples of company situations relate to the chapter material. These cases provide readers with the opportunity to participate in real decisions that managers had to make on a variety of real problems.

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