Fundamentals of creative advertising [electronic resource] : an introduction to branding / Caroline Barfoot, Ken Burtenshaw, Nic Mahon.
By: Barfoot, Caroline
Contributor(s): Burtenshaw, Ken | Mahon, Nic | ebrary, Inc
Material type: TextSeries: AVA academia: Publisher: Lausanne, Switzerland : AVA Academia, 2006Description: 183 p. : ill. (chiefly col.)Subject(s): Branding (Marketing) | AdvertisingGenre/Form: Electronic books. LOC classification: HF5415.1255 | .B37 2006ebOnline resources: An electronic book accessible through the World Wide Web; click to viewItem type | Current location | Call number | Status | Date due | Barcode |
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e Book | ONLINE RESOURCE | HF5415.1255 .B37 2006eb (Browse shelf) | Not for loan |
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HF 5414.5 S554 2002eb Everyone is a customer | HF 5415.122 .C44 2002eb If you're so brilliant- how come you can't identify your key customers? | HF5415.122 .C44 2002eb If you're so brilliant- how come you can't identify your key customers? | HF5415.1255 .B37 2006eb Fundamentals of creative advertising | HF5415.126 .H8423 2003eb The customer loyalty solution | HF5415.1263 .S87 2006eb Strategic relevance of the marketing-sales interface | HF5415.1265 B59 2010 Brilliant online marketing : |
Electronic reproduction. Palo Alto, Calif. : ebrary, 2011. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
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