Evaluating public relations [electronic resource] : a best practice guide to public relations and evaluation / Tom Watson and Paul Noble.
By: Watson, Tom
Contributor(s): Noble, Paul | ebrary, Inc
Material type: TextPublisher: Sterling, VA : Kogan Page Limited, c2005Description: vii, 213 pSubject(s): Public relations -- Evaluation | Public relations -- Evaluation -- Case studiesGenre/Form: Electronic books. DDC classification: 659.2/072 LOC classification: HD59 | .W325 2005ebOnline resources: An electronic book accessible through the World Wide Web; click to viewItem type | Current location | Call number | Status | Date due | Barcode |
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e Book | ONLINE RESOURCE | HD59 .W325 2005eb (Browse shelf) | Not for loan |
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HD 59 .M62 2000eb Rethinking public relations | HD 59 .N39 2010eb Public relations and communication | HD 59 .P3548 2004eb Ethics in public relations | HD59 .W325 2005eb Evaluating public relations | HD 60.5.G7 I58 2004eb Investing in corporate social responsibility | HD 60 .L544 2008 eb The search for social entrepreneurship | HD61 .H337 2009eb Strategic project risk appraisal and management |
Includes bibliographical references and index.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2005. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
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